Daily Archives: June 21, 2013
GMA’s Weekend Evening Mess
GMA’s weekend schedule has been a mess of late. Slight tweaks would help them regain footing. (Logo courtesy of GMA Network)
Just last week, GMA 7‘s ‘Kap’s Amazing Stories‘ returned to its original Sunday schedule, bumping ‘Pepito Manaloto‘, ‘Kapuso Mo, Jessica Soho‘ and ‘Imbestigador‘ off their usual timeslots. This move of the said show back to Sundays is to make way for the fantaserye ‘One Day, Isang Araw’, which debuted on June 15. This is the latest in GMA’s ongoing shuffle of weekend programming, which has been scrambling for viewers since ABS-CBN’s reality shows took over weekend evenings and gained a larger audience.
Simply put, GMA’s evening programming on weekends is a mess. After ‘One Day, Isang Araw’ on Saturdays, which airs opposite ‘Kapamilya Deal or No Deal‘, they follow with ‘Vampire ng Daddy Ko’ opposite ‘Wansapanataym’, ‘Magpakailanman’ opposite ‘Maalaala Mo Kaya‘, and ‘Celebrity Bluff‘ opposite either a reality show or ‘Toda Max‘. On Sundays, they air ‘Kap’s Amazing Stories’ opposite ‘Goin’ Bulilit’, ‘Pepito Manaloto’ opposite ‘Rated K’, ‘Kapuso Mo, Jessica Soho’ opposite a reality show and ‘Imbestigador’ opposite ‘Gandang Gabi Vice‘. For me, GMA did not improve their weekend programming schedules at all; it is just cluttered and disorganized.
The one show on GMA that is really out of context on weekend evenings is ‘Kap’s Amazing Stories’. Simply put, it is a show about human feats, stories about flora and fauna, and new technologies. However, it would have been served well if it is aired on weekend mornings, particularly opposite ABS-CBN’s ‘Matanglawin’. I know ‘Aha’ is a great educational tool, but ‘Kap’s Amazing Stories’ is a more appropriate match to ‘Matanglawin’.
GMA worsened its weekend programming with the addition of a movie block on Saturdays, which has been utilized primarily to fill in programming hours. The airing of ‘Kapuso Movie Night’ is a hindrance to the network. They already have two Sunday movie blocks (‘Kapuso Movie Festival‘ and ‘SNBO’), so why the need of adding another? All they need is to move one of their Sunday programs to Saturday just to fill the void; ‘Pepito Manaloto’ would do just that, as it is a worthy ratings challenger to either ‘Toda Max’ or ‘Banana Split’.
My other proposals would include moving ‘Celebrity Bluff’ opposite ‘Kapamilya Deal or No Deal’, moving ‘Alisto’ to Saturday evenings opposite a reality show, and ‘One Day, Isang Araw’ opposite ‘Goin’ Bulilit’. The other programs would remain on its original schedules.
If GMA uses this setup, it would help them challenge other networks for weekend programming supremacy. At the moment the network’s weekend schedule is a mess, so they need to figure out a way to run programs opposite the other networks.
From the Tube 