Saturdays have been a source of frustration for GMA.
Once again, the Kapuso network decided to make a change in their Sabado Star Power afternoon lineup. Gone was ‘Laff, Camera, Action’, and in came ‘#Like’, the newest reality talent show hosted by Tom Rodriguez and internet sensation Balang.
‘#Like’ is a talent show featuring online sensations battling against each other in a barangay setting. To the surprise of no one, it is just another concept produced by the GMA Public Affairs team, whose penchant for producing non-news shows becomes more infectious and more criticized than ever.
The premiere of ‘#Like’ took place last September 3, but instead of replacing ‘Laff, Camera, Action’ on its 4:30 timeslot, GMA decided to air the said show after ‘Eat Bulaga’. As a result, this is the how the schedule looks like:
- 2:30 p.m. – #Like
- 3:00 p.m. – Karelasyon
- 4:00 p.m. – Wish Ko Lang
- 5:00 p.m. – Imbestigador
However, the change did little to improve the ratings. All four of GMA’s post-‘Eat Bulaga’ afternoon programs were on the losing end, with ‘Wish Ko Lang’ the least impressive at 9.4%.
Let’s face it, would’ve been better for ‘#Like’ to go up against ‘Mga Kwento ni Marc Logan’ instead of the last half-hour of ‘It’s Showtime’? Probably, given that Marc Logan’s show also features internet sensations and GMA would’ve loved to see that matchup.
Still, GMA had no regrets in making the change once again. However, they would have been better off if ‘Wish Ko Lang’ and ‘Imbestigador’ were to be cancelled, since they are no longer the same programs as they once were.
Meanwhile, another new program premiered last Saturday on the said network. The new show, ‘Superstar Duets’, replaced ‘Lip-Sync Battle Philippines’, whose run finally ended after seven months.
Based on the format alone, ‘Superstar Duets’ appears to be the second coming of ‘Celebrity Duets’, except that the celebrities in the show were paired alongside impersonators of foreign singers. The show is currently hosted by Jennylyn Mercado, with Allan K, Aicelle Santos and Christian Bautista serving as judges.
The premiere of ‘Superstar Duets’ didn’t quite impress many, as it earned a 13.2% rating. On the other hand, ‘Pinoy Big Brother Lucky Season 7’ fared much better with a 16.4% rating.
This is going to be a tough battle as far as ‘Superstar Duets’ were concerned. Though it has the potential to run just as long as ‘Lip-Sync Battle Philippines’ did, the possibility of winning remains tricky at best.