entertainment, news, Philippines, politics, public affairs, Sports, television, TV shopping

Before One News: A Look Back on AksyonTV, 5’s Failed Attempt at a News Channel

AksyonTV was the first 24/7 Filipino language news channel, but financial losses led to its transformation into T5N’s complement channel. (Logo courtesy of The 5 Network)

Next week will herald a new chapter for News5.

On May 28, the news division of The 5 Network (T5N), along with The Philippine Star and BusinessWorld, will launch One News, a 24/7 English language news channel exclusive to Cignal. But before the fireworks take place, here is a look back at 5’s former news channel AksyonTV.

AksyonTV was launched on February 21, 2011, and was initially billed by 5 as the first 24/7 Filipino language news channel on free TV. During its first few years of operation, AksyonTV filled its programming lineup with simulcasts from Radyo5 92.3 News FM, as well as original programs exclusive to the network and other shows that also air on then-TV5.

Over the next several years, however, AksyonTV slowly drifted away from its original purpose and was rendered irrelevant by television think-tanks. The gradual decline of AksyonTV can be attributed to the following factors:

  • Overspending

When AksyonTV was first launched the MVP Group was on a spending tear, pooling all their resources in hopes of making TV5 competitive and at par with long-time giants ABS-CBN and GMA. However, they failed to account the poor reach and infrastructure of the network, leading to financial losses and consequently, this next factor.

  • News5’s Problems

In order to cut its losses, News5 elected to cancel original AksyonTV programs and focused more on 5’s newscasts and radio programs. However, News5 was soon hampered by the departure of numerous top talents and the downsizing of its staff, affecting not only AksyonTV but also 5 overall, leading to this next factor.

  • Arrival of Sports and Entertainment Shows

The lack of any original news programming forced 5 to reformat AksyonTV into a complement channel of T5N, adding ESPN5 programs, entertainment shows and TV shopping to the menu. The change in AksyonTV’s content also led to the launch of Bloomberg Philippines, which eventually morphed into One News.

Overall, AksyonTV was not a bad attempt by News5 in terms of operating a news channel. But had the network improved its reach and infrastructure, AksyonTV might have remained competitive and viable alongside the likes of GMA News TV, DZMM TeleRadyo, CNN Philippines and the ABS-CBN News Channel.

Unfortunately, with the launch of One News next week, it is clear that AksyonTV has outlived its usefulness. One can only hope that 5 will do something about AksyonTV in the immediate future, whether it is rebranding the network or selling it to other broadcast outfits.

Standard
anime, drama, entertainment, fantasy, game show, movies, news, paid programming, Philippines, politics, public affairs, reality show, talent show, talk show, television, TV shopping, variety show

ABS-CBN Wins All Timeslots Last Monday According to Kantar

Not even AlDub’s much-anticipated primetime debut can stop ABS-CBN from reaching an immaculate record.

On Monday, February 27, all ABS-CBN programs defeated their respective GMA counterparts in the ratings, according to Kantar Media. This includes a rare victory for ‘Magandang Buhay’ (8.1%), as it swept all of GMA’s Astig Authority block (‘Ghost Fighter’ (5.9%), ‘Pokemon XY’ (6.7%) and ‘Bleach’ (7.3%)) and the European fantasy series ‘Wolfblood’ (6.8%).

As always, ABS-CBN’s usual suspects dominate the list, with the network continuing to prevail from late morning to late night. Six of the top ten slots belong to ABS-CBN programs, with ‘Ang Probinsyano”s 42.8% leading the way.

Even the network’s programs in the wee hours earned a victory as well. The 4:00-5:30 a.m. slot was won by ‘O Shopping’ (0.4%) and a rerun of ‘Mga Kwento ni Marc Logan’ (1 %) over ‘Reporters Notebook’ (0.9%), while the 11:45-1:00 a.m. slot was won by ‘Mission Possible’ (1.8%) and ‘O Shopping’ (0.9%) over ‘The 700 Club Asia’ (1.2%) and ‘EZ Shop’ (0.6%) respectively.

But the highlight of the day was the matchup between newcomer ‘Destined to Be Yours’ and ‘My Dear Heart’. The former, starring Alden Richards and Maine Mendoza, entered the night with high expectations, and considering the duo’s popularity in the last two years, the series was poised to get off to a sizzling start.

Instead, it was fellow young star Ria Atayde who turned heads. Her debut as Margaret’s (Coney Reyes) daughter Gia helped ‘My Dear Heart’ defeat ‘Destined to Be Yours’ 29.1 to 20.2%.

And finally, two shows that are normally affected by ABS-CBN Regional’s own programming managed to beat the odds. Both ‘Umagang Kay Ganda’ (5.2%) and ‘Minute to Win It’ (14%) prevailed over ‘Unang Hirit’ (4 %) and ‘Wowowin’ (13.7%) respectively, despite getting preempted by ABS-CBN Regional morning shows and ANR-produced ‘TV Patrol’.

Overall, it was thorough domination on the part of ABS-CBN. No one knows when will this rare wire-to-wire win will take place again, but one thing is for sure: ABS-CBN continues to reign as the Philippines’ top network.

Standard
cable TV, entertainment, movies, news, Philippines, public affairs, radio, Sports, television, TV shopping

TV5 A Wreck Under the MVP Ownership

Manny V. Pangilinan’s ambitious ventures turned out to be disastrous for TV5, and the network is now on an identity crisis. (Photo credit: Philstar.com)

Any improvement on TV5 is now an impossible dream.

In just two weeks, TV5 went from being a promising station to a shell of its former self. Even sister station AksyonTV is feeling the sting of TV5’s seeming downfall.

Much of the blame is centered on its owner, Manny V. Pangilinan. The businessman known as MVP purchased TV5 back in 2010 and was promised to improve the station in a few years’ time.

But instead of upgrading its signal strength and nationwide reach (a weakness of the then-ABC 5 during the ownership of Tonyboy Cojuangco), Pangilinan chose to revamp TV5’s programming and facilities in order to better compete with ABS-CBN and GMA. Unfortunately, MVP’s ambitious moves did not result in immediate success, and TV5 soon encountered turbulence.

TV5 first tried to form its own stable of artists (mostly veterans like Sharon Cuneta and Willie Revillame), and produced some programs that could have given ABS-CBN and GMA a run for their money. It failed, and not even the intervention of Vic del Rosario and VIVA Entertainment made a difference.

The Kapatid network then acquired the broadcast rights to some big-name sporting events (e.g. PBA, Olympics, FIBA World Cup) and even managed to strike a blocktime deal with IBC-13 (named AKTV) to aid in his quest. However, AKTV was a financial failure, and Sports5 had no choice but to air them on TV5 and AksyonTV, which proved to be detrimental to both networks.

Next in TV5’s agenda was the improvement of its news division, thus the establishment of AksyonTV and Radyo5 92.3 News FM. Despite the numerous awards given to them, News5 was criticized for its overemphasis on tabloid-style news reporting, as well as mismanagement from within.

Finally, TV5 invested in the satellite subscription service Cignal, and by 2015, it reached its target of 1 million subscribers. Still, its channel lineup remains paltry in comparison to its older cable competitor SkyCable.

Overall, the attempt to turn TV5 into a broadcast giant in the mold of ABS-CBN and GMA turned out to be a failure. Today, their programming as a whole is back to what the Cojuangco-era ABC 5 used to air, with a lot of TV shopping blocks, imported programming and movies, and in the case of Radyo5 92.3 News FM, too many vacant slots.

Now that TV5 is back to where they started, what will be the next move for MVP? Having wasted a lot of money making some ambitious yet unsuccessful ventures, it’s about time for his network to tear down and start over, or else the inevitability of bankruptcy or sale will soon hang over his head.

The next move starts now, MVP. Do the right thing and save TV5 from collapse.

Standard
action, anime, business, cable TV, cartoon, comedy, commercial, culture, dance show, documentaries, drama, entertainment, fantasy, game show, humor, Korea, lifestyle, live events, movies, MTRCB, news, paid programming, party, Philippines, politics, public affairs, reality show, religion, specials, Sports, suspense, talent show, talk show, television, TV shopping, variety show, year-end

FTT Year 2015 in Review: Television’s Worst

Another year is about to end. But before the calendar flips to 2016, here is a look back at the year that was in television and radio. This article looks back at the 10 worst moments in Philippine television this year.

GMA Scraps Sunday TV Mass

On January 4, GMA decided to cease its broadcast of the Family TV Mass organized by the Society of Divine Word – Mission Communications Foundation, Inc. (SVD-MCFI), replacing it with the movie block ‘Kapuso Sine Klasika’. The Sunday Mass of SVD-MCFI returned to its old home in IBC-13 a week later.

Poor ratings of the Sunday Mass was among the reasons behind the cancellation. Despite the claims of many that GMA is promoting apathy and not favoring the Catholic religion, they still managed to cover (albeit not as dedicated as other stations) the visit of Pope Francis to the Philippines, as well as produce a religiously-themed teleserye ‘Pari ‘Koy’ starring Dingdong Dantes.

Gone Too Soon for KISPinoy and Misterless Misis

‘KISPinoy’ and ‘Misterless Misis’ aired for only three episodes each during the third quarter of 2015. The former was axed in late July, while the latter received a postponement (or possibly a cancellation) notice the following month.

Both events paved the way for VIVA to take over TV5’s entertainment department, with Vic del Rosario replacing Wilma Galvante.

PBB, It’s Showtime Summoned by MTRCB

‘Pinoy Big Brother: 737’ and ‘It’s Showtime’ were each summoned by the MTRCB for offending viewer sensibilities. The former was for the so-called ‘bromance’ involving teen housemates Bailey May and Kenzo Gutierrez, while the latter was for the alleged ‘pimping’ of ‘Pastillas Girl’ Angelica Yap in the ‘Nasaan Ka Mr. Pastillas’ skit.

Both shows eventually complied by imposing self-regulatory measures, among other rulings. MTRCB also summoned GMA’s ‘The Rich Man’s Daughter’ for strong language inappropriate to viewers.

GMA’s Finances Put Into Question

Despite an increase in revenue, GMA’s financial capabilities were on the hot seat anew this year. The increased revenue was done at the expense of the network’s ‘streamlining’ efforts which featured, among others, the closure of regional networks and programs, and the termination of long-time employees.

Felipe Gozon’s reluctance to sell a part of the network’s shares was also a major issue. Talks between him and Ramon Ang collapsed in August (with the latter later accusing Gozon of estafa), and a few months later, Gozon rejected offers from Chavit Singson and Manny Pacquiao to purchase a part of the network.

Pope Francis, SONA and APEC Coverage Issues

Not all news networks were able to cover the three biggest news events of the year. GMA News TV received major heat for their lack of coverage in both the visit of Pope Francis in the Philippines and the State of the Nation Address, while AksyonTV was criticized for their non-coverage of the APEC Summit.

The two embattled news networks deserved a lot of blame this year. Speaking of AksyonTV,…

AksyonTV’s Identity Crisis Continues

Admit it or not, AksyonTV really needs a makeover. No longer the 24/7 all-Filipino free TV news channel of years past, the network is now increasingly littered with sports coverage, ranging from major leagues like the PSL to more low-scale ones like the PCBL.

Perhaps the time is now for the network to bring back the AKTV name it once used as a blocktimer on IBC-13. After all, AksyonTV’s glory days are behind them.

StarStruck’s Disaster

The return of ‘StarStruck’ proved to be a glorified failure, as ratings and a questionable timeslot doomed the reality show’s sixth season. It was also long overdue, and it would have made a big difference for the network had it been placed opposite ‘Pinoy Big Brother: 737’.

That said, there may never be another season of ‘StarStruck’ after this. So much for hype gone wrong.

Goodbye Showbiz Talk Shows As We Know It

Easter Sunday of this year marked the final episode of the 16-year-old ‘The Buzz’. Seven months later, ‘Startalk’ took a bow as well after 20 years on air.

A change in viewer’s taste was a key reason behind the demise of both shows. Although ‘CelebriTV’ replaced ‘Startalk’, and ABS-CBN planned to revive ‘The Buzz’ in the future, it won’t be easy adapting to a new audience.

CNN Philippines Not Living Up to Expectations

Launched last March 15, CNN Philippines was supposed to be a local version of its parent network. However, a lot of issues surfaced from the beginning.

Whether it’s due to the revolving door of anchors and reporters, an overemphasis on Nancy Grace or the lack of round-the-clock news coverage, it is clear that CNN Philippines is still a work in progress. That said, Nine Media will need to make a lot of changes to ensure that this venture between them and CNN won’t end quickly.

NBA on ABS-CBN Demoted to the Studio

Since February, NBA coverage on ABS-CBN and ABS-CBN Sports+Action has been purely local, handled in-studio by Boom Gonzalez, TJ Manotoc, Ronnie Magsanoc and Benjie Paras. But to the surprise of many, only Manotoc traveled to the United States to cover the NBA Finals, and ABS-CBN opted to call the games in-studio rather than on location.

Delayed broadcast of the NBA games were a primary reason behind ABS-CBN’s questionable decision. Still, with digitization looming, and the migration to HD underway, it seems like this is a more logical solution for the network to save costs.

In tomorrow’s year-end special, From the Tube will look back at the 10 best moments in Philippine television this 2015.

Standard
business, lifestyle, Philippines, television, TV shopping

Shop TV Now on GMA

GMA enters the world of TV shopping when it joined forces with Solar Entertainment’s Shop TV. (Logo courtesy of Shop TV, Solar Entertainment)

GMA Network is now joining the TV shopping bandwagon.

Last night marked GMA’s first foray into the TV shopping genre, when it joined forces with the Solar Entertainment-owned Shop TV. This brings the total number of free TV stations with at least one TV shopping program to ten, the list of which are as follows (parenthesis indicate the TV shopping programs the channel currently airs):

  • ABS-CBN (O Shopping)
  • PTV-4 (TV Shop, EZ Shop, Shop Japan)
  • TV5 (Shop Japan)
  • GMA (Shop TV)
  • IBC-13 (TV Shop, EZ Shop)
  • ETC/SBN-21 (Shop TV)
  • Net 25 (EZ Shop)
  • 2nd Avenue/RJTV-29 (Shop TV)
  • BEAM-31 (O Shopping, Shop Japan, TV Shop)
  • AksyonTV (Shop Japan)

Shop TV features products that are advertised on the Home Shopping Network in the United States. The network airs as a standalone cable channel on SkyCable, Cignal and various other outlets, while also acting as a program block on all of its Solar Entertainment sister channels, save for CT.

With the new collaboration, GMA now hopes to compete against its fellow Big Three networks and their TV shopping affiliates. The alliance should also attract a more sizable audience for Shop TV, who look to use GMA as a tool to further promote and advertise its products.

The Shop TV on GMA block currently airs every weekday from 12:30 a.m. to 2:00 a.m.

Standard