news, Philippines, politics, public affairs, radio, Sports, television

For TV5, It’s All About ‘Aksyon’

On July 21, TV5 will officially integrate their newscasts under the ‘Aksyon’ banner. The newscasts will be titled ‘Aksyon sa Umaga’, ‘Aksyon sa Tanghali’, ‘Aksyon Prime’, and ‘Aksyon Tonite’.

But prior to the relaunch, several other TV5 programs and entities have used the word ‘Aksyon’ since the brand was launched in 2010.

Aksyon JournalisMO

The first late night news program of TV5 following the sale to Manny V. Pangilinan, ‘Aksyon JournalisMO’ was first anchored by Martin Andanar, Cherie Mercado and Jove Francisco. Andanar was later replaced by Atty. Mike Templo, followed by Paolo Bediones. The newscast ran from October 25, 2010 to February 17, 2012, and features online opinions of citizens regarding various national issues.

Aksyon Solusyon

The public service program has been airing on Radyo5 92.3 NewsFM since 2011, and was first hosted by Cheryl Cosim and Richard Gordon. Cosim was later replaced by Amelyn Veloso, before current host Alex Tinsay took over the program in late 2012. Tinsay is now the sole host of the program after Gordon’s departure in early 2013. ‘Aksyon Solusyon’ also airs on AksyonTV.

AksyonTV

Named after the flagship newscast, AksyonTV was launched on February 21, 2011. Once hailed as the first 24-hour free TV news network in the Filipino language, AksyonTV later cut its operational hours due to rising costs. The network currently airs a mix of Radyo5 programs, ‘Aksyon’ newscasts, News5 programs, and Sports5 events.

Aksyon Weekend

The weekend edition of ‘Aksyon’, it first aired on April 10, 2010. The original anchors were Andanar, Mercado and Francisco, all of whom would go on to anchor ‘Aksyon JournalisMO’. Amelyn Veloso, Naomi Dayrit and Maricel Halili later took over Mercado’s vacated seat.

Initially an early evening newscast, it was moved to late nights on October 10, 2010 to make way for ‘Willing Willie’. Twenty days later, Atty. Templo replaced Andanar, after which the newscast was renamed ‘Aksyon Sabado’ and ‘Aksyon Linggo’. They were later replaced by ‘Pilipinas News Weekend’ in August 2012.

‘Aksyon Weekend’ was revived on January 16, 2013, with Raffy Tulfo and Grace Lee as anchors. Unlike the previous version, however, ‘Aksyon Weekend’ only aired on Saturday afternoons, mainly due to sports coverage and weekend entertainment programs. The revived ‘Aksyon Weekend’ ended its broadcasts on July 12, 2014.

Aksyon Sports

Hosted by Dennis Principe and Ron delos Reyes, ‘Aksyon Sports’ has been airing on Radyo5 92.3 News FM since 2011. The program also aired on AksyonTV, but was later cancelled. ‘Aksyon Sports’ solely focuses on recaps of sports events and discussions regarding various sports issues.

Aksyon Breaking and Related Bulletins

‘Aksyon Breaking’ (AksyonTV), ‘Aksyon Alert’ (TV5) and ‘Aksyon News Update’ (Radyo5 92.3 News FM) serve as the main news bulletins of News5. While ‘Aksyon Alert’ and ‘Aksyon News Update’ continue to air, ‘Aksyon Breaking’ was cancelled on July 13, 2014, in anticipation of a reformat.

Regional Aksyon

TV5 affiliates in Cebu and Davao air a regional version of ‘Aksyon’. ‘Aksyon Bisaya’ was first launched on July 18, 2011, after TV5 launched its Cebu affiliate. ‘Aksyon Dabaw’ was then launched on May 5, 2014, serving viewers of TV5 Davao.

Reaksyon

Formerly a stand-alone news and commentary program, it will now serve as a segment for ‘Aksyon Prime’ beginning July 21. Luchi Cruz-Valdes will continue to host the segment in addition to her anchoring duties on ‘Aksyon Prime’.

InterAksyon.com

The official news website of TV5, InterAksyon.com was launched in 2010, following the sale of the network to Manny V. Pangilinan. In addition to various news articles, clips of News5 programs and newscasts on TV and radio are also featured via its sister site News5 Everywhere.

This Monday, TV5 takes the ‘Aksyon’ name to new heights, in the form of ‘Aksyon sa Umaga’ (mornings), ‘Aksyon sa Tanghali’ (noontime), ‘Aksyon Prime’ (primetime) and ‘Aksyon Tonite’ (late nights). For News5, it is about strengthening and unifying the brand, believing that ‘more than the news, it is about action’ (‘higit sa balita, aksyon’). And that is exactly what they are attempting to accomplish.

However, it remains to be seen whether or not their new initiative will pay off. But for now, News5 will welcome a change of scenery, and will start over with a clean slate.

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news, Philippines, radio, Sports, television

TV5 Needs to Improve its News and Sports Broadcasts

TV5 needs to improve its production of sports and news programs in order to be more consistent with the other networks. (Photo courtesy of TV5)

TV5’s sports broadcasting resume was enhanced by acquiring the broadcast rights for this year’s Winter Olympics in Sochi, Russia. However, there are some issues that need to be resolved when it comes to both sports and news coverage.

As I observed the recent Sports5 broadcasts of the NCAA and PBA, there is something wrong with their live coverage, and that involves the announcers and courtside reporters of the said network. Typically announcers are required to wait for the commercials to end before resuming their duties, but in Sports5’s example, the announcers are already speaking once the commercials are done and a live shot of the game is shown. This is a bad example of airing a live sports event.

If Sports5’s vision is to be a leader in sportscasting, their announcers need to improve in terms of timing and thorough delivery. By eliminating this ‘can’t wait’ mentality, the broadcast of a live sports event will be well-produced and consistent. Perhaps they should look at ABS-CBN Sports’ coverage of the UAAP and see why.

Going to the news aspect, I was disgusted by Radyo5 92.3 News FM’s simulcast of ‘T3: Reload’ the other day. Their commercial breaks are too long, so much so that the final segment where Ben, Erwin and Raffy Tulfo usually deliver their final remarks and bid farewell to the viewers never aired. Meanwhile, on AksyonTV’s simulcasts of Radyo5 programs, their ‘Aksyon Breaking’ news segment is also too long, perhaps twice as long as the ‘Aksyon News Update’ on Radyo5, due to the coverage of so many stories and ‘Aksyon Weather’. As a result, the simulcast of the radio program does not start in time on AksyonTV.

Perhaps the most misleading observation is the title ‘Aksyon Breaking’. The title should only be used during live press conferences and urgent breaking news that happen beyond the top of the hour such as ongoing fires, hostage crises, accidents and shooting incidents. ‘Aksyon News Alert’, the title used on TV5, is the more applicable title for AksyonTV’s top-of-the-hour newsbreaks.

With that in mind, here are some suggestions. Whenever ‘T3: Reload’ is aired on Radyo5, they should limit themselves to 30 or 60-second commercial breaks, due to the lengthy resolution of complaints on the program. On ‘Aksyon’, around 120 to 150 seconds is more than enough. And during AksyonTV’s top-of-the-hour newsbreaks, they should limit their stories to just one or two, and deliver them in an average of 40 to 50 seconds. Finally, ‘Aksyon Weather’ should move back to the :30 minute mark of the hour, and include the global and regional weather segments.

TV5 definitely has the potential to produce the best sports and news programming possible. But unless they improve on these aspects, their progression as a media giant will be hindered.

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