Back to the Serious Stuff: Halik Premieres Monday

It is back to the more serious and daring stuff on ABS-CBN’s Primetime Bida this Monday.

After not getting the much-needed results with the light-hearted romantic series ‘Since I Found You’, ABS-CBN will use the fourth slot for an intense and more tantalizing drama. But can ‘Halik’ recapture the magic of prior daring teleseryes?

‘Halik’ stars Jericho Rosales and Yen Santos as Lino and Jacky respectively. Once childhood lovers, they were separated when Jacky’s parents disapprove of Lino who is a son of one of their workers, only to renew acquaintances years later.

At this point, however, Lino is married to Jade (Yam Concepcion), an ambitious and headstrong woman, while Jacky lives together with Ace (Sam Milby), a rich man whose sweetness hides a secret. Neither Jade nor Ace are committed and trusty spouses, so it will be up to Lino and Jacky to rekindle their love that was once lost.

‘Halik’ also stars Amy Austria, Alan Paule, Precious Lara Quigaman, Romnick Sarmenta, Cris Villanueva, Almira Muhlach, Christian Bables, Hero Angeles, Chai Fonacier, JC Alcantara, Jane De Leon, and Gab Lagman. The series will be directed by Cathy Camarillo and Carlo Po Artillaga, and is under the Ruel S. Bayani (RSB) drama unit.

Traditionally speaking, the fourth slot of Primetime Bida has long been the domain of mature and daring dramas. This is the slot where ‘The Legal Wife’ became a huge hit, and more recently, this is where ‘The Good Son’ thrived and kept viewers’ senses awake with each captivating scene.

But as ‘Halik’ enters the fray, it remains to be seen if they will be able to follow the footsteps of its more serious predecessors. The series may have the star power bar none, but a rarely-used commodity like Yen Santos could set viewers back a bit.

That said, it will take some time for ‘Halik’ to make its presence felt. Realistically, the opening few weeks of this series should hover within the 17-19% range as far as ratings go, but if they are lucky enough, they might as well surpass the 20% mark.

‘Halik’ airs weeknights after ‘Bagani’ on ABS-CBN Primetime Bida.

Can The Promise of Forever Help Reverse Kapamilya Gold’s Slide?

ABS-CBN may be the country’s most-watched network last month, but weekday afternoons are a different story.

Over the last few weeks, GMA’s Afternoon Prime became the most-watched block from 2:30 p.m. to 5:45 p.m. While ‘Ika-6 na Utos’ remains the most-watched program during weekday afternoons, its follow-up dramas ‘Impostora’ and ‘Haplos’ were not far behind in dispatching the opposition.

The recent change of fortune in the weekday afternoon slots should cause plenty of concern within the ABS-CBN camp. Both ‘Pusong Ligaw’ and the soon-to-conclude ‘The Better Half’ were derisively labeled ‘kabitseryes’, and viewers became fed up with the direction ABS-CBN is taking.

Looking to address concerns that Kapamilya Gold is becoming increasingly stale, ABS-CBN decided to change things up with a new teleserye that is drastically different from the recent norm. Enter ‘The Promise of Forever’, starring Paulo Avelino and the network’s new addition Ritz Azul.

‘The Promise of Forever’ tells the story of Nicolas (Paulo), an immortal man who saves Sophia (Ritz) from a burning house and years later fall in love with each other. However, inside Nicolas lies a curse that prevents him from entering into a relationship while at the same time preventing him from feeling the pain of loss.

Moreover, Sophia’s lover Philip (Ejay Falcon) and Nicolas’ descendant Marlon (Tonton Gutierrez) were out to ruin their lives. With that in mind, it will be up to Nicolas to overcome the curse while preserving his relationship with Sophia.

‘The Promise of Forever’ will also star Cherry Pie Picache, Amy Austria, Benjie Paras, Susan Africa, Ynna Asistio, and Nico Antonio. It will be directed by Darnel Villaflor and Hannah Espia.

The lead-up to the premiere of ‘The Promise of Forever’ is a cautionary tale of biding one’s time. A trade trailer for the series was released in November of last year, but it took nearly ten months before ABS-CBN realized that the time is finally right.

However, with Kapamilya Gold mired in a slump, is ‘The Promise of Forever’ worth the long wait? One can only hope that this series will turn things around for the suddenly beleaguered block and in turn restore the faith of viewers that had betrayed the network of late.

‘The Promise of Forever’ airs weekday afternoons on ABS-CBN’s Kapamilya Gold. Timeslot to be determined.

As Ilustrado Debuts, Ikaw Lamang Departs

A new-look GMA Telebabad premieres this week, while ABS-CBN says goodbye to one of their hits.

The ‘bayani-serye’ ‘Ilustrado’ will make its much-anticipated premiere later tonight. The series will be led by Alden Richards as Jose Rizal and Kylie Padilla as Leonor Rivera, with supporting roles by Solenn Heussaff, Max Collins, Eula Valdez, Jaclyn Jose, Polo Ravales, Ricardo Cepeda, Freddie Webb and Mailes Kanapi.

‘Ilustrado’ will focus less on Rizal’s struggles for Philippine independence and his work on ‘Noli Me Tangere’ and ‘El Filibusterismo’. Instead, it will feature a more human side in the life of the national hero and his fellow reformists, from their relationships to their day-to-day struggles with ordinary citizens.

The premiere of ‘Ilustrado’ should be an interesting one, as it will go up against ‘Two Wives’. The latter series has been on a roll since it debuted last week, and should pose a challenge to the more qualitative and informative ‘Ilustrado’.

Meanwhile, the still-struggling ‘Hiram na Alaala’ will be moved to an earlier timeslot, opposite an ABS-CBN Primetime Bida  teleserye that is about to end this week.

‘Ikaw Lamang’, the period drama that started last March, will bid goodbye on October 24. The series will have two chapters and 162 episodes at the end of its run.

Initially starring Kim Chiu (as Isabelle) Julia Montes (as Mona), Coco Martin (as Samuel) and Jake Cuenca (as Franco), Montes’ character was killed off just as Book 1 was winding down. When Book 2 got underway, Chiu and Martin were now assigned to portray the roles of Gabriel and Andrea, respectively.

Book 2 also featured Amy Austria, Joel Torre and Christopher de Leon as the older Isabelle, Samuel and Franco, while KC Concepcion took on the role of Natalia, daughter of Isabelle and Franco.

‘Ikaw Lamang’ was one of ABS-CBN’s highly-rated teleseryes throughout its run. The show even outlasted its main arch-rival ‘My Destiny’, whose run from June 30 to October 17 came just as the former was at the peak of its success.

That said, it should be interesting to see how ‘Ikaw Lamang’ will fare in its final week against ‘Hiram na Alaala’.  Expect the conclusion of this series to be a highly-anticipated one.

‘Ikaw Lamang’ will be replaced by ‘Forevermore’, starring Enrique Gil and Liza Soberano.