Changing of the Guard on Philippine FM Radio

Times are changing in the field of FM radio in the Philippines.

The biggest news coming off the industry was the departure of Delamar Arias from Monster RX 93.1 last July 29. Her departure marked the end of an era for ‘The Morning Rush’, which has long been considered an institution in Philippine FM radio.

When the show took the airwaves on August 1, ‘Rushers’ are still trying to figure out a way to make the show interesting without Delamar. But it was not easy, considering that the chemistry between her and Chico Garcia (plus Gino Quillamor) was undeniable.

RX even tried to add Bea Fabregas to the show in hopes of replacing Delamar in the near future. Unfortunately, it didn’t work out, and to this day, they are still scrambling to fill Delamar’s chair.

But Delamar is not the only FM radio icon to bid farewell. Two other long-time DJs also called it a day for good.

There was Carlo Jose, who announced his retirement via Instagram almost at the same time as Delamar’s. Carlo’s involvement in the FM radio industry spanned 24 years, dating from his time as a DJ on Magic 89.9 to most recently a station manager for sister station 99.5 Play FM.

https://www.instagram.com/p/BIZki82DR88/

Then there was Martin D, who announced his retirement from ABS-CBN’s MOR 101.9 last Friday. Best known as the host of ‘Request Express’ and ‘Top Hits Express’ on the old WRR 101.9, Martin D lasted 20 years with the said station.

Finally, one veteran DJ chose to jump stations instead of calling it a career. On July 29, Tina Mendiola (known on air as Tina Ryan) announced her departure from Magic 89.9, her home station for close to 20 years, in order to join sister station 103.5 K-Lite.

#GoodbyeTinaRyan899!💔
It's @tinaryan899's last show today. Send her some love! 👉magic899.FM pic.twitter.com/5zrYUHksaC

— Magic 89.9 (@Magic899) July 29, 2016

It was painful to say goodbye to some of radio’s most cherished voices. But in an age where the listening demographics are changing, there is no other choice but to move on and give way to younger individuals.

Still, their voices will forever be remembered by many who have heard them all these years. Their contributions to the Philippine FM radio industry will never be forgotten.

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PRR 2015: Philippine Radio in Review

Another year is about to end. But before the calendar flips to 2016, here is a look back at the year that was in television and radio.

Our friend MC’s Corner will look back at the events that shaped Philippine radio in 2015. Enjoy.

MC's Corner

2015 is about to end in a few days. But before we bid goodbye to this year, here is a look back at what happened in the world of Philippine Radio. This article will analyze on the Top 10 newcomers, comebacks, reformats & restructures in Metro Manila (and a few in other key cities).

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This list ranges from newcomers to restructures to ventures.

1. 8TriMedia’s Big Move

8TriMedia Broadcasting

Late last year, 8TriMedia, a media company of Jojo Soliman, began as a blocktimer on DZJV 1458, airing its programs during nighttime (6pm onwards).

Last April, 8TM bought time from DWBL 1242 to air its programs. From 4 programs, they expanded to 7 on this 20-Kw station. The roster is consisted of veteran newscaster Miguel Gil, singers Lloyd Umali & Ima Castro, showbiz columnists Shalala & Rodel Fernando, and former Manila mayor Fred Lim, among others.

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FTT Year 2014 in Review: FM Radio

Another year is about to end. But before the calendar flips to 2015, here is a look back at the year that was in television and radio. This article will focus on the FM radio stations of Metro Manila, with a recap of the news that occurred within the industry.

105.9 Goes Retro

March saw the launch of Retro 105.9 DCG-FM. The station played nothing but classic hits from as far as the 60s to as close as the early 2000s, and featured radio industry veterans as the station’s voices.

Retro 105.9 became an immediate hit with listeners, so much so that other stations took notice of its emergence. As a result of Retro 105.9’s success, these stations either shortened their throwback programs (e.g. Magic 89.9’s ‘Friday Madness’ and Saturday Slam’), or restricted their playlists to cater towards younger listeners, (e.g. RX 93.1’s ‘Riot Wednesday’).

From Big to Win to Wish

June 26 saw the final broadcast of 107.5 Win Radio, as Daniel Razon purchased the station from Manny Luzon. As a result, Luzon was forced to move Win Radio to 91.5, replacing erstwhile sister station Big Radio.

Then on August 10, Razon’s new station was christened as Wish 1075, an adult contemporary station. Wish immediately filled the void vacated by another recently reformatted station.

Home Radio Becomes ‘Natural’ and Back

The original 97.9 Home Radio signed off for the last time on February 28. Then on March 17, Home Radio Natural!, now with a more ‘masa’ playlist and DJs named after fruits, was launched.

What happened next was a saga of rebrands and format changes within 97.9 that baffled the entire FM radio community. First, ‘Home Radio’ was dropped from its name in July, only to bring it back in November, and then in August, the format changed from Hot AC (‘masa’) to Top 40 Contemporary Hit Radio.

K-Lite’s Endless Rebrands, Plus Wave and Play FM’s Continued Problems

Speaking of a saga of rebrands and format changes, 103.5 K-Lite also endured the same routine as Home Radio Natural!, albeit at a more extreme pace. The station went from CHR to classic hits and back to AC, all within a span of eight months, while constantly shuffling its on-air staff.

The issues surrounding K-Lite were not the only problems that Tiger22 faced this year though. 99.5 Play FM again endured some more changes in its on-air staff, while Wave 891 returned to an R&B/rhythmic format after experimenting with a more hip-hop playlist the previous year.

In Other News…

95.5 Pinas FM officially became an all-OPM station in October, becoming the first and only FM radio station in the country to do so.

As mentioned earlier, Magic 89.9 cut short its broadcasts of ‘Friday Madness’ and ‘Saturday Slam’ in June. This paved the way for the three-hour remix programs that followed both blocks: ‘Slamma Jamma’ (Fridays) and ‘Saturday Night Take Over’ (Saturdays).

RX 93.1 also made a change to its throwback block ‘Riot Wednesday’. Gone is the remix program ‘Riot Remix’, while ‘Back to the 80s’ was replaced by ‘Throwback: The Year That Was’.

And finally, Barangay LS 97.1 was reformatted anew, both in programming and in overall presentation. At the same time, GMA decided to rename its regional radio stations to the Barangay brand, in a reverse response to ABS-CBN’s rebranding of 101.9 to the regional stations’ MOR name.

Outlook

An eventful 2014 should be followed by an even more intense 2015, as the Metro’s FM radio stations try to improve from their previous year’s performances. That said, expect more of these shakeups, rebrands and changes once the new year rolls on.

 

The Return of ‘The Hits and Lite Favorites’

The 2nd iteration of 103.5 K-Lite continues to pose headaches for listeners.

Last November 24, K-Lite reverted back to its original slogan and playlist as ‘The Hits and Lite Favorites’, This marked the station’s fourth slogan and playlist change in over a year, a sign that continues to hurt The Radio Partners’ (TRPI) reputation.

The never-ending change in format also affected its on-air staff. There have been 18 DJs who have manned K-Lite’s booth, and of the six in the current lineup, only two have been with the station since its relaunch.

Instability has been the name of the game for K-Lite these days, and unless they finally settle on a right format and slogan in the long term, it may be of the owners’ best interest to sell the network soon. That said, this is not good news for TRPI, especially now that sister station 99.5 Play FM is also struggling.

 

In 100 Words: Home Radio is Back, Sort Of

97.9 Natural brought back the ‘Home Radio’ name in November. (Logo courtesy of Aliw Broadcasting Corporation)

There seems no end in sight for the embattled Natural 97.9.

Just recently, the Home Radio brand, which was supposedly retired in July, was brought back. This is already the fourth brand change for the Aliw-owned 97.9 FM frequency since the original Home Radio ended its broadcasts in March.

While the ‘re-re-re-rebranded’ Home Radio Natural kept the current Top 40/OPM format, the latest name change clearly showed the station’s lack of direction and identity. The owners seem to have not moved on from the proud and loud past that is ’97dot9 Home Radio’.

Much like 103.5 K-Lite, 97.9 Home Radio Natural is a headache waiting to happen. And it only gets even worse.

Retro 105.9 DCG-FM Reloaded

Retro 105.9 DCG-FM has a new look, in the on-air department that is.

On the morning of October 20, a new but familiar voice took over Retro 105.9’s morning slot. King DJ Logan, last heard on Wave 891, was brought in to host ‘The Morning Show of Mass Destruction’, alongside a retainee from the now-defunct ‘The Breakfast Club’, Karen.

This is a risky hire for Retro 105.9 because of King DJ Logan’s past reputation as a loudmouth and a magnet of controversy. But then again, he remains an iconic and legendary name on radio that his addition to the Retro 105.9 staff was just too good to pass up.

Plus, he is a definite improvement over JJ Sparx, who never clicked with listeners during his stint in the mornings.

Another new hire on Retro 105.9 was Sgt. Pepper, formerly of Magic 89.9 and 103 1/2 Max FM. Pepper took over the evening slot on October 20, replacing Joey Pizza.

The brains behind the now-famous ‘Friday Madness’ on Magic 89.9, Pepper is no stranger to Retro 105.9 listeners, having previously guested on Triggerman’s ‘Saturday Retro Onstage’.

Like King DJ Logan, a name as memorable as Sgt. Pepper is just too irresistable for the bosses at Retro 105.9.

A new station manager also surfaced on the station. Cris Cruise (real name Cris Hermosisima) replaced JJ Sparx (real name Jonathan Jabson) in the task of creating Retro 105.9’s signature playlist, among other roles.

The new hires were teased during the weekend in various online forums. Meanwhile Retro 105.9 went on music automation as part of its latest realignment.

Effective October 20, this is now the current schedule of DJs on Retro 105.9 during weekdays:

6:00 a.m. – King DJ Logan & Karen (‘The Morning Show of Mass Destruction’)

10:00 a.m. – Joshua

2:00 p.m. – Jimmy Jam

6:00 p.m. – Sgt. Pepper

10:00 p.m. – Andy Tuna

2:00 a.m. – Music automation

As for Triggerman, Rudolph Rivera and Joey Pizza, they are slated to come on board during weekends. Their on-air times will be determined this Saturday.

It’s been over seven months since Retro 105.9 DCG-FM was launched, and so far, their flexible and deep playlist has been well-received by listeners. What they needed now are on-air talent to back up these positive vibes, and with the hirings of King DJ Logan, Sgt. Pepper and Cris Cruise, it looks like they made a wise and honest decision to improve their staff.

It remains to be seen if these new hires will help the station attract more listeners, but for now, it’s best to give them some time before they are finally get used to being ‘retro-fied’.