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FTT Year 2013 in Review: GMA

Another year is about to end. But before the calendar flips to 2014, here is a look back at the year that was in television and radio. This article will focus on the GMA Network, which had a rather abysmal performance this year.

The Positives

There have been a few bright spots for the Kapuso network. ‘Bubble Gang‘, ‘Eat Bulaga‘ and ‘Startalk‘ continued to impress in the ratings on their 18th year. ‘Pepito Manaloto‘ and ‘Kapuso Mo, Jessica Soho‘ became social media stars, and ‘I-Witness’ racked up nominations on various international award-giving bodies. They even gained notoriety by unveiling eight-year-old child star Ryzza Mae Dizon as host of her eponymous talk show.

But perhaps GMA’s most important contribution of the year was ‘My Husband’s Lover’, whose same-sex relationship storyline was both praised and derided by critics during its run. The network also scored big with Megan Young‘s victory at the 2013 Miss World and Manny Pacquiao‘s win over Brandon Rios.

GMA’s other network News TV 11 branched into the teleserye genre with ‘Bayan Ko’ and ‘Titser’, with both series earning critical and commercial acclaim. Despite the fact that both programs were uncharacteristic of a typical all-news network, its political and socially conscious storylines made it an appropriate choice to air on the said network.

The Negatives

Teleseryes like the revived ‘Anna Karenina’, ‘Indio’, ‘Kahit Nasaan Ka Man’ and ‘Love & Lies’ didn’t even last at least six months, and despite the success of ‘My Husband’s Lover’, none of the other teleseryes clicked with viewers. GMA also tried to place a kiligserye (‘With a Smile’) in the morning slot, but it didn’t work out either.

On weekends, ‘Party Pilipinas‘, ‘Extra Challenge‘, ‘Teen Gen‘, ‘Dormitoryo’, ‘Hot TV’, ‘One Day Isang Araw’, and ‘Para Sa ‘Yo Ang Laban Na ‘To’ became victims of GMA’s continued purging of that slot. Eventually GMA resorted to airing four movie blocks on weekends in order to save costs. But the truth is, a majority of GMA programs have been extremely lackluster of late, and as a result of declining ratings and ad sales, its revenue declined from last year.

Worse, GMA programs ‘Bubble Gang’, ‘Unang Hirit’, ‘Party Pilipinas’ and ‘The Ryzza Mae Show’ were summoned by the MTRCB for indecent episodes. Even sister network News TV 11 suffered thanks to repetitive public affairs programs and unconventional movie blocks.

Outlook

So what’s next for GMA? They are expected to unveil a trio of new teleseryes starring Jennylyn Mercado (‘Rhodora X’), Marian Rivera (‘Carmela’) and Louise delos Reyes (‘Kambal Sirena’) in the new year. However, with its rival continuing to push the envelope thanks to its younger roster of stars and newly-acquired television franchises, GMA is again under pressure to improve its lackluster 2013 showing. And with its lack of purpose and ability to adapt and change haunting them, it looks like GMA is poised for another down year.

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