It was another loss for Solar Entertainment.
A week after selling the Solar News Channel (now 9TV) and part of the Radio Philippines Network (RPN-9) to Aliw Broadcasting’s Antonio Cabangon Chua, Solar’s Jack City channel decided to part ways with affiliate Radio Mindanao Network (BEAM Channel 31). As a result, Jack City became a cable-only entity while BEAM freelanced with other blocktimers.
That left Solar Entertainment with just two free TV channel affiliates: ETC on the Southern Broadcasting Network (SBN-21), and 2nd Avenue on the Rajah Broadcasting Network (RJTV-29).
With Jack City becoming an exclusive cable channel, what will the future hold for Jack TV?
Let’s face it. Jack TV is becoming a shell of its former self. Instead of capitalizing on the funny and breathtaking side of television, as Jack TV had emphasized in their early years, they have reverted back to where they were a decade ago: a mashup of Solar USA’s old format and Jack TV’s own.
Jack TV’s identity crisis is starting to become a cause of concern for Solar, and yet they insist that the network will be fine. But it is clear that the name Jack TV (and its red and yellow motif in particular) no longer fits the type of programming they have now.
The same cannot be said of Jack TV’s sister channel, Jack City. Their black and white motif is more fitting to their darker and more mature set of programs, which in essence pay tribute to their predecessors Solar USA, C/S and CHASE.
Simply put, Jack City is an even more superior channel than that of Jack TV. And while Jack TV can still put up a strong set of programs on a daily basis, it is obvious that the said channel is starting to become a liability with the presence of its sister channel.
That said, a merger between the two channels needs to be considered, if not implemented soon. Should this happen, the old format of Jack TV will have to be integrated into one of Solar’s existing channels, while Jack City will be retained, both in name and in format.
Merging the two networks will greatly benefit Solar Entertainment, since they will only lose one of their channels. Revenue issues have become well-documented for the Solar group, especially in the aftermath of their sale of SNC and RPN to Aliw, and a possible merger between Jack TV and Jack City will help alleviate such stress.
Still, it will be up to the company’s management for that to make it happen. For now, Jack TV and Jack City will remain separate entities, at least for the foreseeable future.