Sana Dalawa ang Puso to Conclude Friday

‘End it while you still can!’

This is probably the message that ABS-CBN management sent to the producers of ‘Sana Dalawa ang Puso’, the romantic comedy series that starred Jodi Sta. Maria, Richard Yap and Robin Padilla. After all, the network did not want a repeat of ‘Be Careful with My Heart’ in which the show ran for far too long that viewers grew tired of it.

‘Sana Dalawa ang Puso’ was the second television project of the JoChard tandem after the aforementioned ‘Be Careful with My Heart’. In hopes of making it more interesting, the series added Robin Padilla as the third wheel while it gave Jodi a chance to play two different characters.

First premiered on January 29, ‘Sana Dalawa ang Puso’ made an immediate impact in its first few weeks, scoring around 16-20%. The series was so popular that it led to the cancellation of ‘The Lolas’ Beautiful Show’ and forced GMA to produce its own drama shows in the late-morning slot.

Even though ‘Sana Dalawa ang Puso”s ratings dipped to around the 14-17% mark by March, it still won its timeslot on a consistent basis. At this point GMA began to produce its own dramas in response, but short-lived series in ‘Ang Forever Ko’y Ikaw’ and ‘My Guitar Princess’ were unable to solve JoChard and Robin.

However, by late August, ‘Sana Dalawa ang Puso”s magic started to wear off. The series was no longer a top-10 show, and with paltry ratings of around 13% (even though they still won over ‘Kapag Nahati ang Puso’), ABS-CBN realized that enough was enough.

Overall, ‘Sana Dalawa ang Puso’ will have a total of 163 episodes once they conclude Friday. But like ‘Be Careful with My Heart’, ABS-CBN made the costly mistake of keeping ‘Sana Dalawa ang Puso’ for far too long which led to a huge dip in its ratings.

Still, ‘Sana Dalawa ang Puso’ was considered a success by ABS-CBN’s standards. Regardless of how it turned out the series should continue the streak of good fortune for ABS-CBN in the late-morning slot, and for JoChard, it only proves that they are still a formidable love team.

On Friday, ‘Sana Dalawa ang Puso’ will bow out. One can only hope that it will be a graceful exit.

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Kapag Nahati ang Puso: A Worthy Challenger or Another Footnote to Sana Dalawa ang Puso

This time, GMA is taking things seriously to the late-morning slot.

After failing to hit paydirt with the light romantic comedy ‘Ang Forever Ko’y Ikaw’ and the light musical drama ‘My Guitar Princess’, GMA decided to go with a much heavier approach. The new series, ‘Kapag Nahati ang Puso’, is uncharacteristic for a late-morning drama in which the story is more serious and emotional.

Coincidentally, ‘Kapag Nahati ang Puso’ will star Bea Binene, who will once again encounter the faces of ‘Sana Dalawa ang Puso’ in Jodi Sta. Maria and Richard Yap. The last time JoChard and Bea faced each other was in 2012, when the former’s ‘Be Careful with My Heart’ sent the latter’s ‘Cielo de Angelina’ packing after only a few weeks.

And much like their previous encounter, JoChard’s light-heartedness (with some sprinkling of Robin Padilla in between) will clash with Bea’s serious and dramatic demeanor. So how will this latest installment play out?

But back to ‘Kapag Nahati ang Puso’ in general. In the series, Bea plays Claire, a young woman who grew up without any memory of her parents.

Her biological mother is Rio (Sunshine Cruz), a simple island beauty who soon falls in love with Nico (Zoren Legaspi), a rich and happy-go-lucky tourist from Manila. However, Nico’s ex-girlfriend Miranda (Bing Loyzaga) thwarted their relationship, causing Rio to lose her family and leaving Nico to take care of Claire.

When Rio later returns to the Philippines a successful woman, she and Claire cross paths not knowing that the latter was the former’s mother. Both would end up falling in love with Joaquin (Benjamin Alves), and along with a jealous Miranda, will soon threaten to destroy both of their lives.

Also part of ‘Kapag Nahati ang Puso’ are David Licauco, Raquel Villavicencio, Robert Ortega, Sharmaine Santiago, Geleen Eugenio, Nar Cabico and Freddie Webb in a special participation. The series is directed by Gil Tejada Jr.

Considering the streak of good fortune for ‘Sana Dalawa ang Puso’, GMA will once again be hard-pressed to give this series a run for its money. That said, the network can only hope that ‘Kapag Nahati ang Puso’ will not turn into yet another 35 or 50-episode bust of its predecessors and instead become a decent 80-episode series that viewers will always talk about.

‘Kapag Nahati ang Puso’ airs weekdays before ‘Eat Bulaga’ on GMA.

Next Up for JoChard: My Guitar Princess

GMA’s search for a hit late-morning series continues.

After failing to hit paydirt with ‘Ang Forever Ko’y Ikaw’, GMA will once again try to give the popular JoChard (Jodi Sta. Maria and Richard Yap) love team a run for their money. Their latest attempt will come in the form of two young stars that will topbill the newest series ‘My Guitar Princess’, which premieres this Monday.

‘My Guitar Princess’ will be led by a pair of emerging Kapuso stars Julie Anne San Jose and Gil Cuerva. In this series, Celina (Julie Anne) is a promising but insecure 18-year-old singer and guitarist whose mother Adele (Sheryl Cruz) does not approve of her singing in front of an audience.

Amid her mother’s objection, Celina insists on performing even if it means tearing their relationship apart. Soon after, Celina’s talents caught the eye of two men who seek to fall in love with her: Elton (Gil), a 20-year-old singer based abroad whom fans call the ‘prince charming of pop’, and Justin (Kiko Estrada), Celina’s long-time confidant.

Completing the cast of ‘My Guitar Princess’ are Isabelle de Leon, Jazz Ocampo, Marika Sasaki, Marc Abaya, Ralf King, Kier Legaspi, Frank Garcia, Maey Bautista, Rob Sy and Lui Manansala. It will be directed by Nick Olanka.

The popular love team of Jodi Sta. Maria and Richard Yap (plus Robin Padilla as the third wheel) in ‘Sana Dalawa ang Puso’ will provide a very tough obstacle for Julie Anne San Jose and Gil Cuerva. After all, these are a pair of young Kapuso stars who have been long underappreciated by the masses despite their immense talent.

That said, the only hope for GMA is to can maximize the potential of Julie Anne and Gil. Of course, it also helps that an aggressive social media and promotional campaign will benefit the show and its lead stars considering the network’s weaknesses in the two departments.

Still, it will not be easy for ‘My Guitar Princess’ to overcome ‘Sana Dalawa ang Puso’. If GMA wants to avoid a repeat of ‘Ang Forever Ko’y Ikaw’, they need to push the right buttons, otherwise another short series is in the offing.

‘My Guitar Princess’ airs weekdays before ‘Eat Bulaga’ on GMA.

No Match: Ang Forever Ko’y Ikaw Ends Short Run This Friday

Not even close.

After only 38 episodes and nearly two months on the air, GMA decided to pull the plug on ‘Ang Forever Ko’y Ikaw’, the late-morning romantic comedy starring Camille Prats, Neil Ryan Sese, Ayra Mariano and Bruno Gabriel. And its performance was never strong to begin with.

Matched up against the ABS-CBN late-morning series ‘Sana Dalawa ang Puso’, ‘Ang Forever Ko’y Ikaw’ failed to catch up with the viewing public. The series premiere of ‘Ang Forever Ko’y Ikaw’ only scored 8.8% against ‘Sana Dalawa ang Puso”s 17.1%, setting the tone for the rest of its run.

Overall, ‘Ang Forever Ko’y Ikaw’ managed a paltry 9% per episode. On the other hand, ‘Sana Dalawa ang Puso’ averaged 17%.

Even the total number of episodes was lower than the TAPE-produced blocktimers that formerly occupied the late-morning slot. That said, it was a shame for GMA to not even try to keep up with JoChard (the love team of Jodi Sta. Maria and Richard Yap) and Robin Padilla despite the insurmountable odds.

But to each network’s credit, both shows engaged a friendly rivalry even if ‘Ang Forever Ko’y Ikaw’ was cut short. In the lead-up to its premiere, Camille Prats and Jodi Sta. Maria wished good luck to each other on social media, clearly indicating that there are no hard feelings between them as far as competition goes.

Still, it would have been better if GMA kept on going with ‘Ang Forever Ko’y Ikaw’. Such a low number of episodes is considered a huge letdown by GMA’s standards and for a network with so many high expectations, it is very frustrating to see that happen.

Now that ‘Ang Forever Ko’y Ikaw’ is about to end, one can only hope that the series will end on a positive note. The least they can do now is salvage some measure of pride and make the most out of these last few episodes.