drama, entertainment, Philippines, reality show, talent show, television, variety show

The Kids’ Choice Fails to Deliver Despite Good Ratings

Call it a win that actually isn’t.

For ‘The Kids’ Choice’, it is true that they are winning in the ratings. But in hindsight, it is more of a moral defeat than an actual victory because the numbers tell more of a losing battle.

While Kantar figures suggest that last Sunday’s finale of ‘The Kids’ Choice’ was a success, in reality it is not. Its 26.8% rating was a major drop-off from the second season finale of ‘Your Face Sounds Familiar Kids’ which hit 45.6%.

In terms of overall performance from start to finish, ‘The Kids’ Choice’ failed to deliver as well. None of its episodes cracked the 30% barrier, with its highest-rated episode being the first which received 29%.

Again, this was a huge step back from ‘Your Face Sounds Familiar Kids’ which routinely hit the 30% mark or higher in its run. To make matters worse, GMA took advantage of ‘The Kids’ Choice”s ineptitude, as ‘The Clash’ came to within 1% of the latter in its finale last month.

With such a pitiful performance in spite of the show’s good ratings, it is no secret why ABS-CBN pulled the plug on ‘The Kids’ Choice’ after only 20 episodes. The concept may be original, but in the eyes of the viewers, the Just Kids League is simply too raw and too young to process some serious critical thinking.

Not even the shift from ordinary kids to celebrities last month made the difference. Overall, ‘The Kids’ Choice’ had potential written all over, but the execution left a lot to be desired.

To ABS-CBN’s credit, however, they at least gave it a try. A round of applause should dim all the pain.

Still, much like the ill-fated GMA talent show ‘Anak Ko Yan’ a few years ago, only a few will reminisce about ‘The Kids’ Choice’. This is one forgettable show that ABS-CBN would like to get rid of, and for good reason: it simply did not resonate with the masses.

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entertainment, Philippines, reality show, talent show, television

The Kids’ Choice on ABS-CBN This Weekend

What if the kids are the judges of a reality talent show?

In a role reversal of sorts, ABS-CBN will give its young child stars an opportunity to play the part of judges on ‘The Kids’ Choice’. The five kid judges (dubbed the Just Kids League) are as follows:

  • Jayden Villegas
  • Carlo Mendoza
  • Onyok Pineda
  • Xia Vigor
  • Chunsa Jung

Every week, the Just Kids League will discuss and evaluate the performance of four “Fambatos” or non-celebrity families brimming with talent. Being the youngest of the bunch, expect these kids to be more spontaneous with their comments.

In a deviation from the norm, ‘The Kids’ Choice’ will be an original concept created by ABS-CBN. In addition, the show will feature ordinary families instead of merely celebrity contestants.

Anyone who has criticized ABS-CBN’s tendency to use celebrities and foreign talent show franchises on a regular basis would be baffled to see them produce a more unique show like ‘The Kids’ Choice’. That said, with this creation, ABS-CBN should prove doubters wrong and if this show rates well, their hard work will be justified.

‘The Kids’ Choice’ will be hosted by Robi Domingo with Erik Nicolas as his sidekick. It will air every Saturday after ‘Home Sweetie Home’ and every Sunday after ‘Wansapanatym’ on ABS-CBN.

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