It’s been a rough 2016 for GMA’s Afternoon Prime.
Since the start of the year, ratings for the said block have gradually plummeted, while ABS-CBN’s Kapamilya Gold enjoyed a renaissance of sorts. The ratings were so bad that by early April, GMA decided to cease producing any further episode teasers in an effort to save money.
But rather than admit defeat, they continued to produce new dramas, and today, they will have a new teleserye coming up. The upcoming series, ‘Magkaibang Mundo’, will mark the on-screen return of Louise delos Reyes for the first time since ‘Kambal Sirena’, and she will be paired with Juancho Triviño for this unusual drama.
In ‘Magkaibang Mundo’, Louise is Princess, the heiress of a couple (played by Assunta de Rossi and Gabby Eigenmann) who owns a shoe business. She was orphaned when her father died and her mother was forcibly separated from her, and from then on, she was harshly treated by her aunt and step-cousins.
Initially, she found comfort in Jeffrey (Dion Ignacio), but Princess soon realized that she already harbored her true feeling to a dwarf named Elfino (Juancho). Both were close since they were children, and while growing up, Princess again turned to Elfino for solace and hope, which eventually led to a relationship between the two.
Joining them in ‘Magkaibang Mundo’ are Rez Cortez, Gina Alajar, Maricar de Mesa, Isabelle de Leon, Mike ‘Pekto’ Nacua, Liezl Lopez, and Marika Sasaki. The viewers will also be introduced to YouTube sensation Balang, who will play one of Elfino’s friends.
While ‘Magkaibang Mundo’ has been promoted heavily leading up to its premiere, there are still two big obstacles facing the series. One is its ability to keep up with the final 30 minutes of ‘It’s Showtime’ and the first 10 of ‘Doble Kara’, and two, GMA’s recent decision to stop airing episode teasers of their dramas.
These two challenges will not be easy for ‘Magkaibang Mundo’. Still, if they can overcome these dwarfing obstacles, then it should help spike the series’ ratings in the long run.
Hopefully GMA can commit to this series for a long time. After all, with so much frustration over the poor ratings of their dramas, all they need now is some victories to right the ship, along with some badly-needed promotion.
Directed by Mark Sicat de la Cruz, ‘Magkaibang Mundo’ airs weekdays after ‘Eat Bulaga’ on GMA’s Afternoon Prime.