drama, entertainment, Philippines, television

Demoted: Ika-5 Utos to Move to Second Slot of Afternoon Prime

After only 36 episodes, ‘Ika-5 Utos’ will move to a new timeslot next week and will no longer air on Saturdays as it continues to underachieve in the ratings. (Photo credit: GMA Network)

Talk about ending a relationship before it even started.

Starting Monday, October 23, ‘Ika-5 Utos’ will air in the second slot of GMA’s Afternoon Prime to make way for the upcoming series ‘Karibal Ko ang Asawa Ko’ (more on that later this week). The series will take over the timeslot that will be vacated by ‘The Stepdaughters’.

‘Ika-5 Utos’ was initially placed in the leadoff slot of Afternoon Prime when it first premiered last September 10. The spiritual successor of the successful ‘Ika-6 na Utos’, many expected ‘Ika-5 Utos’ to be as competitive and as formidable as its sister series.

Instead, ‘Ika-5 Utos’ never lived up to the hype. Its premiere episode only scored 10% while ‘It’s Showtime’ managed 16.2%.

From that point forward, ‘Ika-5 Utos’ barely hit the 10% mark in some of its episodes while ‘It’s Showtime’ scored around 15% or better. However, things only got worse once Saturday arrived.

On average, ‘Ika-5 Utos’ only scored 6% less than ‘It’s Showtime’ every Saturday; in contrast, its weekday episodes average 4-5% less. Considering these factors, it is clear that viewer fatigue is starting to set in and they grew disinterested with another episode on Saturdays.

Overall, ‘Ika-5 Utos’ will have aired 36 episodes by the time the show moves to a new timeslot next week. The good news for the series moving forward is that there will be no more Saturday episodes, a day in which ‘Ika-5 Utos’ tends to underachieve more.

It will also mean a new opponent for ‘Ika-5 Utos’. Instead of getting humiliated by Vice Ganda, the series will now have to face Beauty Gonzalez, Dimples Romana, Adrian Alandy and Albert Martinez of ‘Kadenang Ginto’.

But this does not mean the end of ‘Ika-5 Utos” troubles. If the pilot episode is of any indication, then ‘Kadenang Ginto’ could become a difficult hurdle for ‘Ika-5 Utos’ to overcome.

Next week will be a new place and a new time scenario for ‘Ika-5 Utos’. But can a change of scenery help ‘Ika-5 Utos’ reverse its fortunes?

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