NCAA on TV5 Digs an Even Deeper Hole

The NCAA on TV5 received its latest black eye.

Monday saw two eventful matches with contrasting results. In the first game, the Perpetual Altas stunned the San Beda Red Lions 76-75, after which the Red Lions filed a protest claiming that Joel Jolangcob’s three-pointer at the end of the third quarter should have been nullified on the grounds that the Altas committed a prior 24-second shotclock violation.

But it was the second game between the Mapua Cardinals and the EAC Generals that stole the show, for all the wrong reasons.

With 28.5 seconds left in the fourth quarter and EAC leading 86-77, Generals playmaker John Tayongtong punched Mapua guard CJ Isit. Teammate Leo Gabo came into Isit’s defense and shoved Tayongtong, after which the bench-clearing brawl began that eventually stopped the game.

The Mapua-EAC game was shown on both TV5 and AksyonTV. But just as the arena announcer began to make an announcement regarding the player penalties and the official conclusion of the game, TV5 elected to cut the game short in favor of ‘Aksyon Prime’, and in one final measure, the station’s announcers urged viewers to switch to AksyonTV.

This is not the first time that TV5 cut its NCAA coverage short in favor of the news. Over two months ago, the closing minutes of a first-round game between Lyceum and Mapua was abruptly cut in favor of an impromptu speech by President Noynoy Aquino, which essentially kicked off ‘Aksyon Prime’.

Their latest act, while more excusable than the first, is just another way of treating the NCAA like a second-class citizen. Yes, they may be focusing their energies more on the Gilas basketball team of late, but they should have been treating the NCAA equally like their other broadcast properties.

Honestly, TV5 should have finished the airing of the game. The official announcement was seconds away, and yet they decided to do what is infamously known as a ‘Heidi moment’ in television lore, which is unacceptable to viewers.

With still a few more games to go, TV5 needs to learn from these mistakes as quickly as possible. Otherwise, the NCAA will have to find a new partner for next season.

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PNoy’s Speech and Impact on TV Programming

President Noynoy Aquino’s address on the Disbursement Acceleration Program forced several television stations to halt their scheduled programs. (Photo credit: Bullit Marquez, Associated Press)

President Noynoy Aquino’s impromptu speech in relation to the Disbursement Acceleration Program made a huge impact on television programming.

The near-30 minute speech saw the President defend the controversial bill, which has been declared unconstitutional by the Supreme Court. Highlights of his speech include his criticism on predecessor Gloria Macapagal-Arroyo and the Supreme Court’s declaration, and his enumeration of the DAP’s supposed benefits.

Unfortunately, his lengthy address proved too much for several television stations to handle. Episodes of ABS-CBN’s ‘Pure Love’ and GMA’s ‘My BFF’ were halted just 10 minutes into their running time, and were not resumed. The unfinished episodes of both programs are scheduled to re-air in full later tonight.

Meanwhile, the live NCAA seniors basketball game between Lyceum and Mapua on TV5 and AksyonTV was cut with over 3 minutes left, and was only resumed on the latter following the ‘Aksyon’ newscast.

And over at GMA News TV and ABS-CBN Sports+Action, episodes of ‘MARS’ and ‘Once Upon a Time’ were temporarily put on hold during the televised address, resuming after the end of the broadcast.

While GMA News TV and ABS-CBN Sports+Action’s decision to air the address and delay ongoing programming is excusable, the same cannot be said for their mother networks. Instead of pre-empting their teleseryes in favor of news coverage of the address, GMA and ABS-CBN continued to air them without realizing the consequences. As a result, their decision left viewers puzzled and unsatisfied, since neither program resumed following the address.

For NCAA fans, the feeling is all too familiar. TV5’s decision to cut away from the ongoing NCAA telecast was just another blunder committed by the network since acquiring the rights to the league. The lack of a commercial-free and uninterrupted online livestream service for the game was also a cause of concern.

Events like this should serve as a lesson to programming directors. In an impromptu national event like President Aquino’s address, programming directors should take note of the length of the event and the possible consequences to ongoing programs, so that they can be prepared for any eventuality. If done the right way, viewers will benefit well from the change.

With that in mind, the upcoming State of the Nation Address is just two weeks away. And for major networks, this event should help them restructure their programming  in order to inform viewers of any pre-emptions.