Tulfo Brothers’ Departure Leaves Radyo5 in a Tight Spot

The crisis within News5 reached a new level last week.

A few weeks ago, brothers Erwin and Ben Tulfo, and Ed Lingao were engaged in a war of words in both social media and in their respective programs. To make the long story short, here is how the story began.

Erwin’s brother Ben then defended him against Ed Lingao on his ‘Bitag Live’ program last June 20, 2017. The said video was quickly uploaded on the ‘Bitag’ YouTube page, and Ed later responded to Ben’s comments on Facebook.

However, in light of a personal tragedy involving Ed Lingao, Ben and his staff elected to remove the video. After that, Ben issued a public apology on social media.

Nevertheless, News5 management, led by Luchi Cruz-Valdes, were disappointed with the situation. On Friday, June 30, they posted this official statement condemning the controversy between the Tulfo brothers and Ed Lingao.

TV5 OFFICIAL STATEMENT: Pahayag ng pamunuan ng @TV5manila sa nangyaring insidente na kinasasangkutan ng ilang personalidad ng News5. pic.twitter.com/caC3M4KoPe

— News5 AKSYON (@News5AKSYON) June 30, 2017

But by the time TV5 issued this statement, the damage has been done. On Thursday, June 29, Erwin announced his departure from Radyo5, and several hours later, brother Ben also called it quits.

Thanks MVP for making me part of TV5 and Radyo5. Thank you dudes and dudettes of news. I will miss you all. Moving on to a new home soon

— Erwin Tulfo (@etulfo2011) June 30, 2017

While Ben quickly moved ‘Bitag Live’ to PTV-4, as of today, Erwin has yet to announce a new station of his own. Nevertheless, Erwin continues to appear alongside his brother and Alex Santos on ‘Kilos Pronto’, in addition to a Facebook-only broadcast called ‘Erwin Tulfo Live’.

As for Radyo5 92.3 News FM, they made some changes to their programming lineup in light of the departure of Ben and Erwin. The departed ‘Bitag Live’ was replaced by ‘Aksyon Solusyon’ which was then extended to two hours, while ‘Punto Asintado’ is now being handled by substitute anchors.

Unfortunately for Miguel Belmonte, the programming changes did little to mitigate this crisis. Radyo5 is already thin on talent, and with the Tulfo brothers (save for Raffy who remains under contract) now gone, the situation only got worse.

In fact, host Alex Tinsay cannot do it alone. While he is the regular host of ‘Aksyon Solusyon’, he has also pinched-hit for the Tulfo brothers in their programs, but with Ben and Erwin no longer in the fold, the challenge even got trickier.

So much so that Menchie Silvestre (host of ‘Alagang Kapatid’) and Niña Taduran (Raffy’s co-host on ‘Wanted sa Radyo’) are penciled in to take over ‘Aksyon Solusyon’ on the interim. But if Radyo5 were smart, there are others hosts who can fill in the void.

Take Cheryl Cosim for example. The host of ‘Serbisyong Kapatid’ and ‘Healthline with Cheryl Cosim’ has also hosted ‘Punto Asintado’ in the past, and with her current two programs in the same mold as ‘Aksyon Solusyon’, Radyo5 should consider giving her a slot on either program.

Maricel Halili, the host of ‘Iba Yung Pinoy’, is another option, having pinched-hit on ‘Punto Asintado’ on a few occasions. So is Lourd de Veyra, another occasional pinch-hitter on the show.

Ed Lingao, who has rarely, if not never, worked on radio, could also be a viable option, provided that he is allowed to return. Or they could welcome back the now-former DOTR spokesperson Cherie Mercado and revive ‘Trabaho Lang’ as a morning program, if she is allowed more time with her family.

Overall, Miguel Belmonte has plenty of tricks up his sleeve, but it will be up to him to deliver the goods. This is now a litmus test for Radyo5 92.3 News FM, so let’s see how will they play this out.

Otherwise they can just reformat into an easy listening station ala 96.3 Easy Rock. Simple as that.

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The era of being a homogeneous news channel began its decline when AKTV on IBC ended on May 31, 2013 by carrying over their committed sportscasts as they also covered the Sochi Winter Olympics a year after.

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Fixing Radyo5 (and AksyonTV) Under Miguel Belmonte

New man in charge: Miguel Belmonte will now run Radyo5 and AksyonTV, hoping to restore the credibility of both stations. (Photo credit: The Philippine Star)

TV5’s renovation goes beyond Channel 5.

A few weeks ago, From the Tube discussed the plans that Chot Reyes envisioned for TV5, which included the return of AniMEGA and the entry of director Brillante Mendoza to the fold. Now let’s focus on the renovation project of TV5’s sister stations AksyonTV and Radyo5 92.3 News FM, both of which are now under the leadership of The Philippine Star CEO Miguel Belmonte.

Last year was a poor one for both stations, not only in coverage but also in programming. The plight of Radyo5 and AksyonTV was well-documented, from the departures of Martin Andanar and Cherie Mercado, to their inability to cover significant news-worthy events that other stations were deeply committed to.

Replacing erstwhile head Gladys Lana-Lucas with Miguel Belmonte serves as a first step to restore the news-gathering capabilities of both Radyo5 and AksyonTV. That said, here’s a look at both stations’ needs that Belmonte must address.

New Shows and New Hosts

Radyo5 really needs new hosts and new shows, period. The departures of Andanar, Mercado, Anthony Pangilinan and Benjie Felipe were deeply felt within the station, and Gladys Lana-Lucas’ inability to process replacements led to her dismissal.

This is one area that Belmonte must look at immediately, because from the looks of it, Radyo5 will never be equal to more established AM stations like DZMM, DZBB and DZRH. Heck, he can even sign a blocktime deal with another media outfit, similar to DZRJ 810 AM’s agreement with 8TriMedia.

Greater Commitment to Live Events

Radyo5 was essentially absent during important live events such as the hearings on extra-judicial killings and President Rodrigo Duterte’s public addresses. To do so, Belmonte must convince the hosts of Radyo5 to give way to events such as this in order to give its listeners an idea on what is going on (take note, Raffy Tulfo and Niña Taduran).

Although the PBA’s priority on the network could put an end to ongoing news coverage once it goes overtime, the least that Radyo5 can do is to prove that they are a worthy news-covering machine on FM radio. There may be some constraints, but covering the news on the spot is better than nothing at all.

Embrace TeleRadyo Format on AksyonTV

AksyonTV wastes a lot of time by airing TV shopping blocks and reruns of now-defunct shows during vacant time periods. So why not allot the time for a TeleRadyo-esque format instead, except during live sporting events.

Since 2011, AksyonTV has been simulcasting select Radyo5 programs. The time is perhaps now to fully integrate the TeleRadyo in AksyonTV, given that the network no longer intends to produce original programs like they did in the past.

Improve AksyonTV’s Power and Revenue

This is indeed the most important need of the station. AksyonTV has long been criticized for its poor signal and power, which was the primary reason why the NCAA returned to ABS-CBN Sports and the PBA forced TV5 to air all of their games on VHF Channel 5 only.

Now under Belmonte, the time is now for AksyonTV to improve its facilities, power and reach to serve more viewers. But to do so, the station needs the backing of advertisers in order to provide much-needed revenue.

Miguel Belmonte’s role in restoring Radyo5 and AksyonTV will not be easy, given the extensive damage that both stations endured last year. That said, patience is a virtue, and if all the right buttons are pushed, then Radyo5 92.3 News FM and AksyonTV could return to prominence as soon as possible.