More JaDine madness is coming to the small screen.
ABS-CBN has announced that ‘On the Wings of Love’ will run until the first quarter of 2016. This means that the series will go beyond the norm of 80 episodes by the time it finishes.
‘On the Wings of Love’ has consistently ranked among the top ten programs in the country, with ratings of over 20% in both AGB Nielsen’s NUTAM and Kantar. The show’s popularity also translated into high merchandising sales, strong overseas viewership among OFWs, regular trending topics on Twitter, and most views on iWanTV.
It only shows that the tandem of James Reid and Nadine Lustre have come a long way since debuting together in the movie ‘Diary ng Panget’. Their popularity has now spread like wildfire, and fans took notice.
The overwhelming success of ‘On the Wings of Love’ proved to be a serious problem for GMA’s ‘My Faithful Husband’. Even though it premiered on the same day (August 10) as ‘On the Wings of Love’, it was never able to capture the hearts of viewers the same way the former did.
And with ‘On the Wings of Love’ now extended, ‘My Faithful Husband’ may not even end at the same time as its rival. Which is why GMA immediately went back to work and decided to go younger once again, hoping to prove themselves once more.
They called upon the youthful BiGuel (Bianca Umali and Miguel Tanfelix) tandem to star in the upcoming series ‘Wish I May’, whose teasers were released recently. The series premiere is still to be determined, but there is a possibility that it could replace ‘My Faithful Husband’ on the primetime slot.
Let’s just hope that GMA will figure out a way to curb the overwhelming popularity of ‘On the Wings of Love’. The Kapamilya series is on a roll, and it’s up to GMA to deal with it.