Relegated to the Sidelines: PVL in Tough Position Due to UAAP

The maiden season of the Premier Volleyball League saw its coverage relegated to live stream on most of its games, severely affecting its ability to gain a wider audience. (Logo courtesy of Sports Vision)

Talk about a rough first season.

The debut season of the Premier Volleyball League (formerly the Shakey’s V-League) will officially conclude this month following the season-ending Collegiate Conference. Unfortunately for organizer Sports Vision and broadcast partner ABS-CBN Sports, it was a frustrating introduction for the rebranded league.

When the then-SVL and ABS-CBN joined forces last year, it was hailed as a promise in the right direction. During that first year, ABS-CBN (through UHF channel S+A) was able to bring a majority of the league’s games live, and in doing so, gave the SVL some much-needed recognition after years of TV coverage issues from previous partners.

After Sports Vision renamed the Shakey’s V-League into the Premier Volleyball League earlier this year, ABS-CBN stepped up its game as well. The network announced that the league’s games would air live on S+A and also online through the ABS-CBN Sports website, using a separate set of announcers for the two media.

So far, however, the coverage of the PVL has been a rocky one. Most of its games were relegated to live streaming online, mainly due to ABS-CBN Sports’ priority with UAAP women’s volleyball and men’s basketball.

And even when the UAAP took an offseason break from late May to August, the PVL remain buried behind the pecking order as ABS-CBN chose to re-air UAAP women’s volleyball games instead of giving the PVL a chance. That said, even with main attraction Alyssa Valdez carrying the PVL on her shoulders, the league still lacked the exposure it deserves.

What ABS-CBN did is similar to Sports5’s approach with the Philippine SuperLiga (PSL) in which some games are aired only on livestream. If this is the treatment they wanted for the PVL, then they’re not helping its cause.

While this is only Year 1 of the PVL’s TV/live stream experiment, the warning signs were evident. ABS-CBN Sports failed to account the fact that many people still depend on television for their viewing needs, and although mobile devices are becoming plentiful by the day, nothing can beat the easy convenience of television.

Come the 2018 season, expect wholesale changes from both the PVL and its broadcast partner. Still, it remains to be seen if next year will bring a much-improved scope and exposure into the Premier Volleyball League.

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FTT Year 2016 in Review: The 20 Stories That Define the Year in Media (Part III)

Another year is about to end. But before the calendar flips to 2017, here is a look back at the year that was in television and radio. This article looks back at the 20 moments that define the Philippine media this year.

If you missed out on Part I and Part II of this series, click on the highlighted link for more information.

Here is Part III of the four-part series. These stories are arranged in no particular order.

Pinoy Boyband Superstar Answers To the Top

Last year, GMA created its own reality talent show for up-and-coming Filipino boybands, ‘To the Top’. This year, ABS-CBN struck back by bringing the ‘La Banda’ franchise to the Philippines under the name ‘Pinoy Boyband Superstar’.

Unfortunately for GMA, the popularity of ‘Pinoy Boyband Superstar’ far exceeded ‘To the Top’. The former constantly gained ratings of 30% or better while airing at a more convenient timeslot of 6:50 p.m., whereas the latter only mustered around 7-8% ratings while airing at a not-so attractive timeslot of 9:45-10:00 p.m.

Despite the success of ‘Pinoy Boyband Superstar’, it remains to be seen if BoybandPH can become a more popular boyband than Top One Project ever was. That said, the key to both boybands at this point is to outsell each other in order to win the hearts of fans.

Delamar Leaves RX 93.1’s The Morning Rush

‘The Morning Rush’ on Monster RX 93.1 is an institution in Philippine FM radio, having aired continuously for over two decades. So when Delamar Arias decided to leave both the show and the station on July 29, listeners, or ‘rushers’, were stunned.

After all, Delamar, along with long-time partner Chico Garcia and recent addition Gino Quillamor, were instrumental in the show’s success, with the ‘Top 10’ segment becoming the most popular segment. Her departure left a glaring hole on ‘The Morning Rush’, one they have struggled to fill since.

Delamar was not the only high-profile departure from the station. A few weeks later, Bea Fabregas left RX to focus on hosting FOX Sports Philippines’ ‘Fox Sports Minute’ and ‘The GOAT’, while Karen Bordador was arrested for alleged drug possession and was de facto removed from the station.

The Launch of PBA Rush, Plus UFC on TV5 and Olympic Coverage

If Solar Entertainment has NBA Premium TV, then TV5 has its own channel for the PBA in PBA Rush. Launched prior to the 2016 Governors’ Cup, PBA Rush is considered the Filipino version of NBA TV, featuring live and archived PBA games plus special programs dedicated to the league.

The timing of PBA Rush’s launch couldn’t have come at an important time, as that year’s Governors’ Cup saw Barangay Ginebra San Miguel end an eight-year title drought at the expense of the Meralco Bolts. Ginebra’s win would have concluded PBA’s run with TV5, but instead the partnership between the two was renewed in time for the ongoing Philippine Cup.

TV5 also made a high-profile acquisition when it purchased the broadcast rights to the UFC, promising it to air live on its HYPER channel. Unfortunately, TV5’s coverage of the 2016 Rio Olympics was a difficult one, as the network struggles to deal with its decline in programming quality.

Other Sports Stories on TV

ABS-CBN Sports replaced the UFC by focusing on local and regional mixed martial arts, namely the Alvin Aguilar-led URCC, and the Southeast Asia-based One Championship. They also brought in the ASEAN Basketball League (ABL) as part of its continued commitment to local and regional sports.

Solar Sports dabbled into collegiate basketball by airing the NAASCU, while IBC-13 and AksyonTV aired the UCBL and CESAFI tournaments respectively. However, the biggest draws remain the NCAA and the UAAP, where the San Beda Red Lions and the De La Salle Green Archers won their respective championships.

Finally, in women’s volleyball, ABS-CBN Sports acquired the rights to the Shakey’s V-League, beginning a contentious rivalry between the V-League and the TV5-aired Philippine SuperLiga.

Be My Lady Reigns, Ryzza Mae’s Run Ends

‘Be My Lady’, topbilled by real-life couple Erich Gonzales and Daniel Matsunaga,was the top draw at the pre-noontime slot for much of this year. Airing for 221 episodes from January 18 to November 25, the series earned ratings of nearly 20%, besting the competition in the process.

The aforementioned competition included a pair of shows starring Ryzza Mae Dizon: ‘Princess in the Palace’, and ‘Calle Siete’. But with Ryzza already entering the pre-teen stage of her life, it was clear that she was no longer the charmingly cute presence of years past.

In the end, TAPE decided to cease starring her on the pre-noontime slot beginning October 24, and gave the BAES (along with Taki Sato) of ‘Eat Bulaga’ a lead role in ‘TROPS’.

Part IV of this four-part series is coming up tomorrow. Stay tuned.

Sports5’s Disservice to the Philippine Superliga

 

The ongoing PSL Grand Prix has been criticized for the lack of full live coverage on AksyonTV, particularly during the 3:00 p.m. games. (Logo courtesy of the Philippine SuperLiga)

Women’s volleyball in the Philippines is as popular as ever.

While the UAAP women’s volleyball tournament usually garners the biggest headlines from January to May, two other leagues also vie for the top spot in the sport’s hierarchy. On one corner is the 12-year-old Shakey’s V-League, and on the other corner is the FIVB-recognized Philippine SuperLiga.

Although the SVL has become a hot commodity of late with the entry of ABS-CBN Sports, the PSL also gained some traction thanks to its participation in the just-concluded FIVB Women’s Club World Championships. Unfortunately for the PSL, one obstacle prevented them from gaining the ultimate respect of volleyball fans.

That obstacle happens to be the league’s delayed coverage of select games on AksyonTV. The PSL usually schedules 3:00 p.m. games on a select number of dates, but for whatever reason, AksyonTV does not air the games live in favor of EZ Shop, a filler show whose broadcast is optional at best.

In contrast, Wednesday and Saturday 4:00 p.m. games of the SVL on S+A were aired on tape delay at 8:00 p.m. instead, due to conflicts with ABS-CBN Sports’ coverage of the UAAP men’s basketball tournament. Overall, ABS-CBN Sports had a valid excuse for their SVL coverage, whereas Sports5’s PSL coverage had no alibi to show for.

The non-coverage of select live PSL games only adds to the poor reputation of AksyonTV. Already criticized for its overreliance on TV shopping blocks and old news programs, AksyonTV’s unreliability only got worse with this snub.

At this point, the PSL may never catch up to the older SVL in terms of overall popularity. While the PSL does have the game’s first superstar in Rachel Ann Daquis and the championship core of the DLSU Lady Spikers, the SVL has Alyssa Valdez, the superstar whose charm and unparalleled power packed big arenas during her years as an Ateneo Lady Eagle.

That said, it is up to both Sports5 and PSL to work together and promote the league further. After all, they deserve a lot of respect from the volleyball community.

With Loss of V-League, GMA’s Sports Hopes Disappear

It’s all but over for GMA in terms of sports.

This came after the Shakey’s V-League bolted to rival ABS-CBN earlier this week, leaving GMA without any sporting events to cover (unless one counts the boxing fights on GMA News TV’s ‘All Sports’ as an event). The new deal will see all of the games aired live on Sports+Action SD, HD and on livestream every Mondays, Wednesdays and Saturdays starting at 4:00 p.m.

GMA News TV had been the home of the Shakey’s V-League since 2013. When GMA inked a deal with the V-League and Sports Vision that year, it coincided with the sudden rise of volleyball in the country, capped off by a sold-out UAAP women’s volleyball final series between popular rivals Ateneo and La Salle.

Once the deal began, however, problems ensued. Games were still aired on a delayed basis, primarily due to News TV’s commitment to news programming, and although later tournaments saw live broadcasts, the lack of willingness from GMA and News TV proved hard to overcome.

In the end, the V-League allowed its contract with GMA to expire, and when it came time for a new television contract, they sought ABS-CBN Sports. It was a perfect fit, and with the latter having turned the UAAP women’s volleyball tournament into must-see TV, they are now expected to do the same for the V-League.

GMA’s lack of a sports division has been well-documented on From the Tube. As ABS-CBN and TV5 continued to make strides in airing some of the top sporting events in the country, GMA is left to lick their wounds wondering what might have been.

Considering their status as the No. 2 network in the country (sorry AGB Nielsen), GMA should have been keeping up with ABS-CBN in virtually every department. Instead, their lack of resources was exposed, and thanks to the impending return of ‘Encantadia’, expect more of their hidden revenue to go down the drain.

 

Now that the Shakey’s V-League is out of GMA, uncertainty looms in the northern corner of EDSA and Timog Avenue. A long, rainy season awaits for the Kapuso network, and without any big-name sporting events, the possibility of a GMA Sports division is now all but diminished.