drama, entertainment, game show, news, Philippines, politics, public affairs, television, variety show

New Trend: GMA Responds to It’s Showtime Going Overtime

Looks like a new trend in primetime newscasts has begun.

In response to ‘TV Patrol’ now airing at around 6:40 p.m. due to ‘It’s Showtime’ exceeding beyond its allotted time, GMA countered by having rival newscast ’24 Oras’ air 10-20 minutes later than its previous timeslot. To do that, GMA intentionally allowed one of its programs to go past its duration.

That turned out to be the teleserye ‘Ika-6 na Utos’, which usually airs for only 45-50 minutes at best. But Wednesday afternoon (see episode hashtag below) saw ‘Ika-6 na Utos’ go beyond its usual running time and air for 80 minutes, uncharacteristically long for a teleserye.

GMA’s version of Vice Ganda and company excessively talking for minutes came by way of long commercial breaks. But much like what ABS-CBN allowed (whether intentional or not) ‘It’s Showtime’ to do, isn’t this a little too much for viewers to take?

Consider this: ‘It’s Showtime”s archrival ‘Eat Bulaga’ is only given 2 1/2 hours of airtime by GMA from Monday to Friday due to its blocktimer status. GMA can’t obviously loosen this rule because even Antonio Tuviera is strict enough to enforce such a ruling.

They also cannot allow ‘Wowowin’ to go past its allotted time and go live because of Willie Revillame’s past controversies. The onus fell on one of GMA’s afternoon teleseryes, and that turned out to be its highest-rated program ‘Ika-6 na Utos’.

This is definitely a bad case of ‘fight fire with fire’. The recent shenanigans of ABS-CBN and GMA dragged its other programs down, and it also affected the airtimes of the respective networks’ late-night newscasts in ‘Bandila’ and ‘Saksi’.

If this game of one-upsmanship continues, both ‘TV Patrol’ and ’24 Oras’ might end up airing at an uncharacteristically late timeslot of 7:00 p.m. Not a good way to kick off the primetime slate.

But at least there are earlier primetime newscasts that viewers can tune in to. The choices include PTV-4’s ‘PTV News’ (if viewers can tolerate Erwin Tulfo’s biased reporting), CNN Philippines’ ‘News Night’, Net 25’s ‘Mata ng Agila’, UNTV’s ‘Ito ang Balita’ and even ‘Top Story’ of the ABS-CBN News Channel.

Apologies to T5N’s ‘Aksyon Prime’, but its timeslot inconsistencies are too much to handle. But regardless of that, alternatives in primetime news are worth the time and money.

Still, ABS-CBN and GMA should know all too well that time is precious. They could at least adjust this new trend in primetime programming, but they need to stop allowing its programs to go overtime so as not to compromise the patience of viewers.

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drama, entertainment, Philippines, television

AIDS-Themed Series Hindi Ko Kayang Iwan Ka to Premiere Monday

A new GMA series that focuses on AIDS will enter the fray this Monday.

‘Hindi Ko Kayang Iwan Ka’, which GMA dubbed as an ‘advoca-serye’, will take a look at one of mankind’s deadliest diseases. The series will be led by Yasmien Kurdi, Martin del Rosario, Jackie Rice and Mike Tan.

Yasmien, as Thea, is a simple probinsyana with a promising career as a public accountant. She falls in love and marries a handsome and charming lad named Marco (Mike) (against the latter’s mother’s wishes), and is later blessed with fraternal twins.

However, Thea’s life soon changed upon testing positive for the HIV virus. After Marco filed for legal separation and takes the two kids with him, Thea loses her will to live as the HIV worsens, until an unexpected meeting with her daughter convinces Thea to fight not only the disease but also herself.

While Thea and Marco endures this struggle to live together, two other characters will also play big roles. Lawrence (Martin) is Jackie’s college friend and an AIDS victim, while Ava (Jackie) is Marco’s ex-girlfriend who, despite going in and out of the U.S., is still determined to settle with him.

‘Hindi Ko Kayang Iwan Ka’ also stars Gina Alajar, Shamaine Buencamino, Charee Pineda, Ina Feleo, Mike “Pekto” Nacua, Catherine Rem, Caprice Cayetano and Seth dela Cruz. The series will be directed by Roy Iglesias.

This is not the first time that a particular Filipino drama series featured a storyline involving AIDS. Back in 2013, TV5 (now T5N) aired the weekly drama series ‘Positive’ starring Martin Escudero and it also focuses on AIDS.

However, in the case of ‘Hindi Ko Kayang Iwan Ka’, it will be a five-times-a-week drama that will delve deeper into one person’s struggles to deal with AIDS. Viewers who know all too well about this deadly disease and the consequences of an afflicted person’s actions should relate to this series as well.

Despite the unique premise of this series, it remains to be seen if it will be able to pick up from where ‘Haplos’ left off. That said, the pressure is now on ‘Hindi Ko Kayang Iwan Ka’ to deliver and inspire viewers with a one-of-a-kind story that would make them cry.

‘Hindi Ko Kayang Iwan Ka’ airs weekdays after ‘The Stepdaughters’ on GMA Afternoon Prime.

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