hits, music, Philippines, songs

In 150 Words: Where are the Billboard Philippines Charts?

It has been a month since Billboard Philippines last posted its weekly charts.

As many readers know, From the Tube has been publishing the top 10 songs in the Billboard Hot 100 every week both from the U.S. and in the Philippines. The Philippines charts were introduced last June, and the country’s most popular songs are being tabulated via downloads and video and audio streaming from websites such as YouTube and Spotify.

Unfortunately, the last time they posted the Hot 100, the Philippines Top 20 and the Catalog charts was on January 15. They have not posted any since.

The No. 1 song on the Hot 100 that day was ‘Perfect’ by Ed Sheeran, while the top song on the Philippines Top 20 was ‘Titibo-tibo’ by Moira dela Torre. ‘Torete’ by Moonstar 88 topped the Catalog charts.

To the staff running Billboard Philippines, an explanation is definitely needed. The absence of any charts since January 15 is very baffling and it even makes the charts posted by MYX and some top 40 radio stations more legitimate in comparison.

For now, From the Tube will push through with the U.S. Billboard Hot 100 top 10 each week. Until then, wait for further announcements from Billboard Philippines, if there is one.

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Home of the Millennials No More: 97.9 Home Radio Returns to Old Easy Listening Format

The final logo of 97.9 Home Radio during the ‘Home of the Millennials’ era. (Logo courtesy of Aliw Broadcasting Corporation)

It is back to basics for 97.9 Home Radio and its affiliates.

After over three years playing both hot adult contemporary and top 40 songs, Aliw Broadcasting Corporation decided to convert Home Radio back to the more popular easy listening format. The unveiling was quiet and unexpected; there was no announcement nor press release to accompany this change.

It can be recalled that in March 2014, Aliw turned Home Radio into a ‘masa’ station akin to more popular standouts such as 90.7 Love Radio. Initially keeping the Home Radio name, Aliw rebranded the station to Natural 97.9, a move that did not sit well with listeners.

In July, the ‘Home Radio’ name was brought back, while any reference to the ‘Natural’ brand was gradually dropped. Along the way, Aliw realized that the ‘masa’ format was not working out, and they decided to convert Home Radio into a contemporary hit radio station similar to those used by Magic 89.9.

Despite some aggressive social media promotion, the use of student DJs, and catchphrases such as ‘Home of the Millennials’ and ‘The Music of Now’, 97.9 Home Radio failed to catch on with the millennial market. Thus another revamp is needed, one that will bring them back to their roots.

Thus on Friday, June 30, the original format of 97.9 Home Radio was brought back, much to the delight of loyal listeners who were disenchanted by the network’s foray into the ‘masa’ and top 40 market. Despite that, the website and social media accounts of the station were not updated as of today, thus putting the station on ‘test broadcast’ mode until further notice.

Still, the prospect of a return to form gave listeners some glimmer of hope. With the emergence of classic hits stations in 104.3 FM2 and Retro 105.9 DCG-FM, Aliw found out that tapping back to the listener market of 30 and older is the best path for Home Radio moving forward.

Listeners can only hope that the return of Home Radio into its familiar adult contemporary format will be one of the most successful comeback stories on Philippine radio. It may be long overdue, but it should be all worth it.

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hits, music, Philippines, radio, songs

In 100 Words: Yes the Best? More Like Yes the Worst!

Looks like nothing has changed on 101.1 Yes the Best.

Despite a massive and heavily hyped rebrand that took several months to materialize (even going as far as labeling the station as the ‘Home of the Millennials’), the sound of Yes the Best remains virtually the same as its previous incarnation. They are still a ‘masa’ station with ridiculously named DJs, playing some OPM, dance and hip-hop tracks, and even classic rock ballads from years past.

If Yes wants to truly live up to their billing as the ‘Home of the Millennials’, the station should have morphed into a Top 40 CHR station ala Magic 89.9 and 99.5 Play FM. This is poor advertising on MBC’s part, one that will definitely fool the more educated listener.

Sorry, but the rebrand of 101.1 Yes the Best is a thumbs down. Get your priorities straight, MBC.

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hits, music, Philippines, radio, songs

Yes FM Rebrands, Targets Millennials

The similarities between MBC sister stations 90.7 Love Radio and 101.1 Yes FM have been well-documented.

Ever since the Manila Broadcasting Company converted Yes FM into a Hot AC (‘masa’) station in 1998, the competition between Yes and MBC’s older flagship station Love Radio became intense and at times cordial. Both stations were in the top two in the ratings, and they even boasted that so-called fact in various stingers.

Unfortunately, the similarity in format proved to be a hindrance for Yes FM. By playing virtually the same type of music and catering to the same audience as Love Radio, Yes was always in the shadow of its older counterpart, and thus, they were treated like a ‘puppet’ to MBC.

It was clear to MBC that Yes needed a facelift. So in July of this year, they decided to give Yes a new sound, rebranding the station as 101.1 Yes the Best.

While semblances of its old ‘masa’ self continue to exist, the new Yes the Best is now dominated by music that is typically heard in CHR stations, with some mix of OPM and other Asian pop music. The new format of Yes is also targeted toward millennials (i.e. those born in the 1980s to the early 2000s).

Yes the Best also had a talent exchange with older station Love Radio prior to the reformat. Erstwhile Love Radio DJs Shai Tisai and Raqi Terra were moved to Yes in exchange for Tanya Chinita and Kara Karinyosa, who were moved next door to Love Radio.

In all honesty, the new sound of Yes the Best makes sense. Though the new format may prove to be consequential to its ratings, distinguishing Yes from the older Love Radio may be the best decision that MBC made, which could also benefit the FM radio industry in general.

Let’s just hope that the new Yes the Best model can be sustainable for a long period of time. With a new generation of listeners now coming to their senses, Yes the Best should live up to their billing as ‘The Millennials’ Choice’.

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FTT Year 2014 in Review: FM Radio

Another year is about to end. But before the calendar flips to 2015, here is a look back at the year that was in television and radio. This article will focus on the FM radio stations of Metro Manila, with a recap of the news that occurred within the industry.

105.9 Goes Retro

March saw the launch of Retro 105.9 DCG-FM. The station played nothing but classic hits from as far as the 60s to as close as the early 2000s, and featured radio industry veterans as the station’s voices.

Retro 105.9 became an immediate hit with listeners, so much so that other stations took notice of its emergence. As a result of Retro 105.9’s success, these stations either shortened their throwback programs (e.g. Magic 89.9’s ‘Friday Madness’ and Saturday Slam’), or restricted their playlists to cater towards younger listeners, (e.g. RX 93.1’s ‘Riot Wednesday’).

From Big to Win to Wish

June 26 saw the final broadcast of 107.5 Win Radio, as Daniel Razon purchased the station from Manny Luzon. As a result, Luzon was forced to move Win Radio to 91.5, replacing erstwhile sister station Big Radio.

Then on August 10, Razon’s new station was christened as Wish 1075, an adult contemporary station. Wish immediately filled the void vacated by another recently reformatted station.

Home Radio Becomes ‘Natural’ and Back

The original 97.9 Home Radio signed off for the last time on February 28. Then on March 17, Home Radio Natural!, now with a more ‘masa’ playlist and DJs named after fruits, was launched.

What happened next was a saga of rebrands and format changes within 97.9 that baffled the entire FM radio community. First, ‘Home Radio’ was dropped from its name in July, only to bring it back in November, and then in August, the format changed from Hot AC (‘masa’) to Top 40 Contemporary Hit Radio.

K-Lite’s Endless Rebrands, Plus Wave and Play FM’s Continued Problems

Speaking of a saga of rebrands and format changes, 103.5 K-Lite also endured the same routine as Home Radio Natural!, albeit at a more extreme pace. The station went from CHR to classic hits and back to AC, all within a span of eight months, while constantly shuffling its on-air staff.

The issues surrounding K-Lite were not the only problems that Tiger22 faced this year though. 99.5 Play FM again endured some more changes in its on-air staff, while Wave 891 returned to an R&B/rhythmic format after experimenting with a more hip-hop playlist the previous year.

In Other News…

95.5 Pinas FM officially became an all-OPM station in October, becoming the first and only FM radio station in the country to do so.

As mentioned earlier, Magic 89.9 cut short its broadcasts of ‘Friday Madness’ and ‘Saturday Slam’ in June. This paved the way for the three-hour remix programs that followed both blocks: ‘Slamma Jamma’ (Fridays) and ‘Saturday Night Take Over’ (Saturdays).

RX 93.1 also made a change to its throwback block ‘Riot Wednesday’. Gone is the remix program ‘Riot Remix’, while ‘Back to the 80s’ was replaced by ‘Throwback: The Year That Was’.

And finally, Barangay LS 97.1 was reformatted anew, both in programming and in overall presentation. At the same time, GMA decided to rename its regional radio stations to the Barangay brand, in a reverse response to ABS-CBN’s rebranding of 101.9 to the regional stations’ MOR name.

Outlook

An eventful 2014 should be followed by an even more intense 2015, as the Metro’s FM radio stations try to improve from their previous year’s performances. That said, expect more of these shakeups, rebrands and changes once the new year rolls on.

 

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In 100 Words: Home Radio is Back, Sort Of

97.9 Natural brought back the ‘Home Radio’ name in November. (Logo courtesy of Aliw Broadcasting Corporation)

There seems no end in sight for the embattled Natural 97.9.

Just recently, the Home Radio brand, which was supposedly retired in July, was brought back. This is already the fourth brand change for the Aliw-owned 97.9 FM frequency since the original Home Radio ended its broadcasts in March.

While the ‘re-re-re-rebranded’ Home Radio Natural kept the current Top 40/OPM format, the latest name change clearly showed the station’s lack of direction and identity. The owners seem to have not moved on from the proud and loud past that is ’97dot9 Home Radio’.

Much like 103.5 K-Lite, 97.9 Home Radio Natural is a headache waiting to happen. And it only gets even worse.

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