drama, entertainment, Korea, Philippines, television

In 100 Words: Legend of the Blue Sea Impresses Despite Limited Reach

Talk about quashing some pressing concerns.

Last Monday’s premiere of ABS-CBN’s newest afternoon Koreanovela ‘Legend of the Blue Sea’ defied expectations and scored an impressive victory on its first try. This despite the fact that most regional networks receive localized versions of ‘TV Patrol’ in the afternoon instead of the Koreanovela.

Via ABS-CBN PR (source courtesy of Kantar Media Philippines):

Fans tuned in to the pilot episode of “Legend of the Blue Sea” starring Lee Min Ho as it scored a national TV rating of 15.5%, compared to “Wowowin” with only 11.8%.

Affected areas can still watch ‘Legend of the Blue Sea’ at 9:30 a.m. the next day. If not, subscribe to iWant TV to watch the Koreanovela within hours of original broadcast.

As for the primetime Koreanovela ‘Goblin’, it scored a 12.1 % rating on its first night, six better than fellow Koreanovela ‘Scarlet Heart’. Not bad.

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ABS-CBN Wins All Timeslots Last Monday According to Kantar

Not even AlDub’s much-anticipated primetime debut can stop ABS-CBN from reaching an immaculate record.

On Monday, February 27, all ABS-CBN programs defeated their respective GMA counterparts in the ratings, according to Kantar Media. This includes a rare victory for ‘Magandang Buhay’ (8.1%), as it swept all of GMA’s Astig Authority block (‘Ghost Fighter’ (5.9%), ‘Pokemon XY’ (6.7%) and ‘Bleach’ (7.3%)) and the European fantasy series ‘Wolfblood’ (6.8%).

As always, ABS-CBN’s usual suspects dominate the list, with the network continuing to prevail from late morning to late night. Six of the top ten slots belong to ABS-CBN programs, with ‘Ang Probinsyano”s 42.8% leading the way.

Even the network’s programs in the wee hours earned a victory as well. The 4:00-5:30 a.m. slot was won by ‘O Shopping’ (0.4%) and a rerun of ‘Mga Kwento ni Marc Logan’ (1 %) over ‘Reporters Notebook’ (0.9%), while the 11:45-1:00 a.m. slot was won by ‘Mission Possible’ (1.8%) and ‘O Shopping’ (0.9%) over ‘The 700 Club Asia’ (1.2%) and ‘EZ Shop’ (0.6%) respectively.

But the highlight of the day was the matchup between newcomer ‘Destined to Be Yours’ and ‘My Dear Heart’. The former, starring Alden Richards and Maine Mendoza, entered the night with high expectations, and considering the duo’s popularity in the last two years, the series was poised to get off to a sizzling start.

Instead, it was fellow young star Ria Atayde who turned heads. Her debut as Margaret’s (Coney Reyes) daughter Gia helped ‘My Dear Heart’ defeat ‘Destined to Be Yours’ 29.1 to 20.2%.

And finally, two shows that are normally affected by ABS-CBN Regional’s own programming managed to beat the odds. Both ‘Umagang Kay Ganda’ (5.2%) and ‘Minute to Win It’ (14%) prevailed over ‘Unang Hirit’ (4 %) and ‘Wowowin’ (13.7%) respectively, despite getting preempted by ABS-CBN Regional morning shows and ANR-produced ‘TV Patrol’.

Overall, it was thorough domination on the part of ABS-CBN. No one knows when will this rare wire-to-wire win will take place again, but one thing is for sure: ABS-CBN continues to reign as the Philippines’ top network.

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drama, entertainment, game show, Philippines, talent show, television, variety show

Premiere of The Better Half & Wildflower Further Complicates ABS-CBN’s Afternoon Schedule

Seems like ABS-CBN has not learned from its 5:00 p.m. issues.

Several months ago, From the Tube made an article about ABS-CBN’s 5:00 p.m. scheduling problems. Three issues were raised in this topic; namely the presence of the ABS-CBN Regional-produced ‘TV Patrol’, the RNGs’ airing of the affected program at around 9:00 a.m. the next day, and its expected poor performance in the Kantar ratings.

Now, ABS-CBN is once again in a bind thanks to a pair of teleseryes that will premiere today. On Kapamilya Gold, ‘The Better Half’ will replace ‘Doble Kara’, while on Primetime Bida, ‘Wildflower’ will become the first teleserye to air at 5:50 since ‘We Will Survive’.

This leaves the game show ‘Minute to Win It’ in a precarious position. With the premiere of ‘Wildflower’ on Primetime Bida, the former has no choice but to move to 5:00 p.m., leaving themselves vulnerable to not only the regionals’ broadcast of ‘TV Patrol’, but also to rival GMA game show ‘Wowowin’.

That said, only the first 30 minutes of ‘Minute to Win It’ will be preempted, leaving the last 15 or 20 minutes for the viewers in the regions to watch. So where will the regional network viewers go to with regards to this predicament?

The most obvious answer is the iWanTV app, which is readily available and has episodes of a majority of ABS-CBN programs uploaded within hours of original broadcast. The only problem with this app though is that not all people have a mobile device, computer or tablet.

Which leaves ABS-CBN with three options to solve this problem. Either they:

  1. Place the O Shopping or MYX block at 5:00 p.m. and move ‘Minute to Win It’ to before ‘Langit Lupa’
  2. Produce a ‘TV Patrol’ that focuses solely on Mega Manila and move ‘Minute to Win It’ to before ‘Langit Lupa’
  3. Cut ‘It’s Showtime”s last 30 minutes and return to a three-teleserye Kapamilya Gold

For all their dominance in the ratings game, the 5:00 p.m. slot is and will always be ABS-CBN’s weak point (this does not include their early morning programs). Unless they do something about it, the affected program’s viewership will remain compromised.

As for ‘The Better Half’ and ‘Wildflower’, this will be an opportunity to sustain ABS-CBN’s winning ways. It’s a challenge that ‘The Better Half”s Shaina Magdayao, Carlo Aquino, JC de Vera and Denise Laurel, and ‘Wildflower”s Maja Salvador and Joseph Marco should welcome despite the network’s scheduling issues.

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Analyzing the New ABS-CBN Regional Channel

The new ABS-CBN Regional Channel gives viewers access to virtually all programs of the Regional Network Group in any dialect. (Logo courtesy of ABS-CBN)

Living up to the Kapamilya moniker, the ABS-CBN family of networks recently added a new channel.

On August 1, the ABS-CBN Regional Channel was officially launched. The new channel’s premise is simple: it is a 24/7 cable channel that consists of programs straight from the ABS-CBN Regional Network Group.

Programs that air on the ABS-CBN Regional Channel include:

  • TV Patrol
  • Bagong Umaga Bagong Balita
  • Maayong Buntag Kapamilya
  • Agri Tayo Dito
  • MagTVna
  • Kapamilya Mas Winner Ka
  • Special events such as local festivals
  • MOR FM radio programs
  • ABS-CBN AM radio programs

In essence, the channel should benefit Metro Manila and other regional viewers who originate from their home provinces. Those who want to watch the latest news and information from their home town can watch the ABS-CBN Regional Channel in any place and any time.

All programs on the ABS-CBN Regional Channel will continue to air on their respective regional networks and in their original timeslots. That said, the channel will only complement rather than replace the entire Regional Network Group by accessing content from each station.

Even though ABS-CBN has already established a channel for the sake of its regional viewers, they still need to solve a long-standing issue regarding the need for unified programming. Some programs of the ABS-CBN Regional Network Group continue to air in place of select shows that would otherwise air in Metro Manila and other relay stations.

That said, it is the responsibility of ABS-CBN to give every region access to all of its programs in concert to that of Metro Manila. Though the ABS-CBN Regional Channel is a good start, it is still not enough, and resolving this issue of preemption and next-day broadcasts is a priority that ABS-CBN and its regional viewers should agree upon.

The ABS-CBN Regional Channel is available on SkyCable channel 4 (for Metro Manila subscribers), SkyDirect channel 14 (for nationwide subscribers), iWanTV, SkyOnDemand and select cable providers.

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drama, entertainment, game show, Philippines, television

Resolving ABS-CBN’s 5 O’Clock Problem

Weekdays at 5:00 p.m. has spelled trouble for ABS-CBN.

And it has been that way since mid-April, when ‘We Will Survive’ was demoted from Primetime Bida to Kapamilya Gold to make way for ‘My Super D’. Now that both series will end this Friday, ABS-CBN must resolve this ongoing problem that is the 5:00 p.m. slot as soon as possible.

Looking at the root of this situation, it is clear that by the time the clock strikes 5:00 p.m. (17:00 in military terms), not every area in the country will receive the same program. Instead, what most provincial areas receive is their dialect-based version of ‘TV Patrol’, which focuses on news in a particular region or province.

The affected program (currently ‘We Will Survive’) was then aired the next morning at 9:00 a.m. Unfortunately, during the network’s broadcast of the 2016 NBA Finals in June, the series was preempted at times, and those without iWanTV subscription were left scratching their heads wondering why those episodes never aired.

To make matters worse, by the time ‘Magandang Buhay’ was bumped to 8:00 a.m. on June 21, the final 30 minutes of the talk show was preempted just to make way for the said affected program. Something is not quite right.

The end result of this was that ‘We Will Survive’ endured inconsistent ratings since its demotion to Kapamilya Gold. That said, with this timeslot considered a trouble spot, teleseryes should be off-limits going forward.

As of today, ABS-CBN has confirmed that the returning ‘Minute to Win It’, to be hosted by Luis Manzano, will take over the soon-to-be vacated timeslot of ‘My Super D’. Which leaves the 5:00 p.m. slot up for grabs, and for ABS-CBN to resolve this problem, one program would be better off airing.

Enter the ‘O Shopping’ program block. Usually airing during the wee hours of the morning, the said program should pose no threat to ABS-CBN’s overall programming when it airs at 5:00 p.m., simply because it is merely a filler show.

That said, its presence will mean a lot to ABS-CBN in the long-term. ‘Magandang Buhay’ will now be aired for a full 90 minutes in all areas, while preempting a program for ‘TV Patrol’ in the regions will no longer carry a risk factor ratings-wise.

Still, it is up to ABS-CBN management to convince themselves of a change in strategy. If they decided to once again air a teleserye at 5:00 p.m. (‘The Greatest Love’ is being pegged as a replacement for ‘We Will Survive’), then good luck in trying to be more consistent in the ratings.

Hopefully ABS-CBN does something right here. This is one important issue to address.

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drama, entertainment, game show, movies, Philippines, television

Wowowin Out for Two Weeks

Willie Revillame is on vacation, and so is ‘Wowowin’.

Both the host and the game show will take a two-week break starting today, in order to recharge and plan for ‘Wowowin”s upcoming first anniversary*. The vacated timeslot will be filled by ‘GMA Blockbusters’ until May 13.

In the meantime, ‘Wowowin”s new studio will be used temporarily by GMA News and Public Affairs for its ‘Eleksyon 2016’ coverage, which will kick off on May 9. Afterwards, a refurbished set is expected to be unveiled once ‘Wowowin’ returns on May 16.

The temporary hiatus of ‘Wowowin’ may benefit ABS-CBN in the short term. ‘We Will Survive’, in particular, has been slumping since its demotion to Kapamilya Gold, with ratings in the 10s on most days.

The brief absence of ‘Wowowin’ might put ‘We Will Survive’ back on track. Still, with the series not airing in select areas thanks to regional ‘TV Patrol’, it will not be easy for ‘We Will Survive’ to win without ‘Wowowin’ to oppose them.

The other series opposing ‘Wowowin’, ‘My Super D’, may be winning in the ratings, but the margin remained small. That said, the absence of the former may help ‘My Super D’ pull away, even if it’s only for a short moment.

As for GMA, this is an opportunity for the network to sustain the momentum in ‘Wowowin”s absence. Airing more recent hit movies on ‘GMA Blockbusters’ may do the trick, even as a few of their regional networks continue to air local news in place of the show’s first 45 minutes.

This is going to be an interesting two weeks for both GMA and ABS-CBN. Let’s see how the brief hiatus of ‘Wowowin’ will affect the fortunes of both networks from 5:00-6:30 p.m.

*‘Wowowin”s actual first episode was aired on Sunday, May 10, 2015. The show has been airing on weekdays since February 1, with the first 90-minute episode airing two weeks later.

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