For TV5, It’s All About ‘Aksyon’

On July 21, TV5 will officially integrate their newscasts under the ‘Aksyon’ banner. The newscasts will be titled ‘Aksyon sa Umaga’, ‘Aksyon sa Tanghali’, ‘Aksyon Prime’, and ‘Aksyon Tonite’.

But prior to the relaunch, several other TV5 programs and entities have used the word ‘Aksyon’ since the brand was launched in 2010.

Aksyon JournalisMO

The first late night news program of TV5 following the sale to Manny V. Pangilinan, ‘Aksyon JournalisMO’ was first anchored by Martin Andanar, Cherie Mercado and Jove Francisco. Andanar was later replaced by Atty. Mike Templo, followed by Paolo Bediones. The newscast ran from October 25, 2010 to February 17, 2012, and features online opinions of citizens regarding various national issues.

Aksyon Solusyon

The public service program has been airing on Radyo5 92.3 NewsFM since 2011, and was first hosted by Cheryl Cosim and Richard Gordon. Cosim was later replaced by Amelyn Veloso, before current host Alex Tinsay took over the program in late 2012. Tinsay is now the sole host of the program after Gordon’s departure in early 2013. ‘Aksyon Solusyon’ also airs on AksyonTV.

AksyonTV

Named after the flagship newscast, AksyonTV was launched on February 21, 2011. Once hailed as the first 24-hour free TV news network in the Filipino language, AksyonTV later cut its operational hours due to rising costs. The network currently airs a mix of Radyo5 programs, ‘Aksyon’ newscasts, News5 programs, and Sports5 events.

Aksyon Weekend

The weekend edition of ‘Aksyon’, it first aired on April 10, 2010. The original anchors were Andanar, Mercado and Francisco, all of whom would go on to anchor ‘Aksyon JournalisMO’. Amelyn Veloso, Naomi Dayrit and Maricel Halili later took over Mercado’s vacated seat.

Initially an early evening newscast, it was moved to late nights on October 10, 2010 to make way for ‘Willing Willie’. Twenty days later, Atty. Templo replaced Andanar, after which the newscast was renamed ‘Aksyon Sabado’ and ‘Aksyon Linggo’. They were later replaced by ‘Pilipinas News Weekend’ in August 2012.

‘Aksyon Weekend’ was revived on January 16, 2013, with Raffy Tulfo and Grace Lee as anchors. Unlike the previous version, however, ‘Aksyon Weekend’ only aired on Saturday afternoons, mainly due to sports coverage and weekend entertainment programs. The revived ‘Aksyon Weekend’ ended its broadcasts on July 12, 2014.

Aksyon Sports

Hosted by Dennis Principe and Ron delos Reyes, ‘Aksyon Sports’ has been airing on Radyo5 92.3 News FM since 2011. The program also aired on AksyonTV, but was later cancelled. ‘Aksyon Sports’ solely focuses on recaps of sports events and discussions regarding various sports issues.

Aksyon Breaking and Related Bulletins

‘Aksyon Breaking’ (AksyonTV), ‘Aksyon Alert’ (TV5) and ‘Aksyon News Update’ (Radyo5 92.3 News FM) serve as the main news bulletins of News5. While ‘Aksyon Alert’ and ‘Aksyon News Update’ continue to air, ‘Aksyon Breaking’ was cancelled on July 13, 2014, in anticipation of a reformat.

Regional Aksyon

TV5 affiliates in Cebu and Davao air a regional version of ‘Aksyon’. ‘Aksyon Bisaya’ was first launched on July 18, 2011, after TV5 launched its Cebu affiliate. ‘Aksyon Dabaw’ was then launched on May 5, 2014, serving viewers of TV5 Davao.

Reaksyon

Formerly a stand-alone news and commentary program, it will now serve as a segment for ‘Aksyon Prime’ beginning July 21. Luchi Cruz-Valdes will continue to host the segment in addition to her anchoring duties on ‘Aksyon Prime’.

InterAksyon.com

The official news website of TV5, InterAksyon.com was launched in 2010, following the sale of the network to Manny V. Pangilinan. In addition to various news articles, clips of News5 programs and newscasts on TV and radio are also featured via its sister site News5 Everywhere.

This Monday, TV5 takes the ‘Aksyon’ name to new heights, in the form of ‘Aksyon sa Umaga’ (mornings), ‘Aksyon sa Tanghali’ (noontime), ‘Aksyon Prime’ (primetime) and ‘Aksyon Tonite’ (late nights). For News5, it is about strengthening and unifying the brand, believing that ‘more than the news, it is about action’ (‘higit sa balita, aksyon’). And that is exactly what they are attempting to accomplish.

However, it remains to be seen whether or not their new initiative will pay off. But for now, News5 will welcome a change of scenery, and will start over with a clean slate.

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TV5 Rebrands Its Newscasts Under the Aksyon Banner

Starting July 14, TV5’s ‘Aksyon’  newscasts will not only be seen in the early evening, but also in the morning, at noontime and during late nights. (Photo credit: News5 Everywhere)

Goodbye ‘Good Morning Ser’, ‘Andar ng mga Balita’, and ‘Pilipinas News’.

As part of its ongoing ‘Signal No. 5: Umuulan ng Saya’ campaign, TV5 has announced that its newscasts will be rebranded under the ‘Aksyon’ banner beginning this July 14. The newscasts are as follows: ‘Aksyon sa Umaga’, ‘Aksyon sa Tanghali’, and ‘Aksyon Tonite’. The three newscasts will be joined by the flagship early evening newscast ‘Aksyon’.

As a result of the rebrand,  ‘Good Morning Ser’ (formerly ‘Good Morning Club’), ‘Andar ng mga Balita’ and ‘Pilipinas News’ will bid farewell today after a three-year run. ‘Pilipinas News Weekend’ will then air its final newscast on Sunday, with a replacement yet to be determined.

‘Aksyon sa Umaga’ will retain the services of Martin Andanar and Lourd de Veyra from ‘Good Morning Ser’. In addition, Grace Lee, who previously anchored ‘Aksyon Weekend’ and hosted ‘Good Morning Girls’, will be added as the third anchor. Like its predecessor, it will be a two-hour news and talk-based program.

‘Aksyon sa Tanghali’ will be anchored by Raffy Tulfo and Cherie Mercado. The ‘T3: Reload’ and ‘Wanted sa Radyo’ host is no stranger to anchoring a noontime newscast, having anchored ‘Balitaang Tapat’ two years earlier. Meanwhile Cherie Mercado moves from late nights to noontime after anchoring ‘Pilipinas News’ for over two years.

The flagship ‘Aksyon’ newscast will still be anchored by Erwin Tulfo, but his new partner will be no less than News5’s Head of News and Information, Luchi Cruz-Valdes. Luchi’s ‘Reaksyon’ program will no longer be independent from any newscast, but instead it will be incorporated as one of the segments of ‘Aksyon’.

And finally, ‘Aksyon Tonite’ will retain Paolo Bediones from ‘Pilipinas News’, but Cheryl Cosim from ‘Aksyon’ will now serve as his new partner. Like its predecessor, ‘Aksyon Tonite’ will be a 30-minute newscast that will recap the biggest news of the day.

The rebranded ‘Aksyon’ newscasts, along with ‘Aksyon Alert’ and ‘Aksyon Breaking’ news updates, are intended to strengthen and unify TV5’s news department under the ‘One Brand News Program’ approach. But it remains to be seen if the rebrand to ‘Aksyon’ will pay off.

New Timeslot for ‘T3’

‘T3: Reload’ was scheduled to move to a new timeslot this Monday. However, the change of timeslot came a week early.

Last Monday, viewers were surprised to see Raffy and Ben Tulfo host their public service program at noontime. Monday’s edition of ‘T3’ was actually a replay of last Friday’s episode, but it was not until the live Tuesday edition that the Tulfo brothers officially confirmed the show’s new timeslot.

‘T3: Reload”s move to noontime was intended to accommodate the NCAA Season 90 seniors basketball game on TV5, which moved to 4:00 p.m. from 2:00 p.m. the previous week. However, AksyonTV and Radyo5 92.3 News FM did not air the program simultaneously (‘Relasyon’ of Atty. Mel Sta. Maria and Luchi Cruz-Valdes was aired instead), as they were not informed of ‘T3”s premature timeslot change.

However, expect both AksyonTV and Radyo5 to make some changes in their programming lineup this Monday, in order to accommodate ‘T3: Reload’ and ‘Aksyon’ newscasts.

Two Asianovelas Debut on TV5; Pure Love Premieres on ABS-CBN

The season premieres of ‘Face the People’ and ‘Let’s Ask Pilipinas’ begin today, but these are not the only shows that Kapatid fans look forward to.

TV5 has announced that ‘Bride of the Century’ and ‘Two Guys, Hot Ramen’ will also premiere today. The two Asianovelas were slated to air at 9:00 p.m., but due to the PBA Governors’ Cup Finals being extended to another game, they will be aired at 7:00 p.m.

‘Bride of the Century’ and ‘Two Guys, Hot Ramen’ will be the first Asianovelas aired on TV5 since ‘Likeable or Not’ early this year. The two shows’ premieres are part of the Kapatid network’s ‘Signal No. 5: Umuulan ng Saya’ campaign for the third quarter of 2014, which included both upcoming and returning shows.

Pure Love Premieres Today

Former Kapatid star Alex Gonzaga makes her debut as a leading protagonist on an ABS-CBN teleserye with ‘Pure Love’. The Filipino adaptation of the Koreanovela ’49 Days’ will replace ‘Mirabella’ starting today.

The original Koreanovela series first aired on the Kapamilya network in 2011, and received decently high ratings throughout its run.

Also starring in the remake are Arjo Atayde, Yam Concepcion, Yen Santos, Arron Villaflor, Joseph Marco, Matt Evans, and Anna Luna. Providing supporting roles in the series are Sunshine Cruz, John Arcilla, Anna Capri, Bart Guingona, Dante Ponce and Shey Bustamante.

The younger sister of Toni Gonzaga recently left ‘Pinoy Big Brother: All In’ to concentrate on her role in ‘Pure Love’, as well as one of the co-hosts of ‘The Voice Kids’. Prior to ‘Pure Love’, her previous acting experience on the Kapamilya network were on ‘Gokada Go’, ‘Pangarap ng Bituin’ and ‘My Girl’.

‘Pure Love’ premieres tonight before ‘TV Patrol’. The teaser to the upcoming series can be viewed below.

Face the People, Let’s Ask Pilipinas Return

Ogie Alcasid replaces Aga Muhlach as host of ‘Let’s Ask Pilipinas’. (Photo credit: Ogie Alcasid’s Instagram account)

TV5’s two standout programs are back, with new hosts eager to make a mark.

It was announced that ‘Face the People’ and ‘Let’s Ask Pilipinas’ will return for another season this Monday. The former will now air at 10:15 a.m., followed by the latter.

In addition, both programs will receive new hosts. Edu Manzano will now join Gelli de Belen and Tintin Bersola-Babao as the third host on ‘Face the People’, while Ogie Alcasid will replace Aga Muhlach for ‘Let’s Ask Pilipinas’.

Edu was last seen regularly as host of ‘What’s Up, Doods’, which ceased production in December 2013, while Ogie will return to weekday programming three weeks after his tawaserye ‘Confessions of a Torpe’ ended on June 20.

Both programs were once aired as part of the now-defunct ‘Everyday All the Way’ afternoon to evening block. ‘Let’s Ask Pilipinas’ was last seen on March 28, before it was replaced by ‘Beki Boxer’, while ‘Face the People’ aired its last episode on June 6, before it gave way to a re-run of ‘Star Confessions’.

Their transfer to the morning slot is intended towards the accommodation of upcoming sports events on the Kapatid network. TV5 is slated to air the Gilas Pilipinas matches in the FIBA Asia Cup, the FIBA World Cup, and the Asian Games, along with the Nanjing Youth Olympic Games.

The return of both programs is just one of several programming changes that TV5 will implement this month. More on the other changes in future articles.