Back to Zero: Kapag Nahati ang Puso Exits with No Replacement in Sight

Consider this yet another epic series of failures for GMA in the late-morning slot.

On All Souls’ Day, ‘Kapag Nahati ang Puso’ will air its final episode. But without a replacement in sight, all signs point to ‘Kapuso Movie Festival’ taking over its soon-to-be-vacated timeslot.

‘Kapag Nahati ang Puso’, which starred Bea Binene, Benjamin Alves, Sunshine Cruz, Zoren Legaspi and Bing Loyzaga, first premiered on July 16, 2018. Unlike its predecessors ‘Ang Forever Ko’y Ikaw’ and ‘My Guitar Princess’, ‘Kapag Nahati ang Puso’ had a more serious and darker tone.

While it enjoyed a decent 80-episode run, ‘Kapag Nahati ang Puso”s overall performance did not inspire confidence from its audience. ‘Kapag Nahati ang Puso’ averaged a mere 10% in the ratings, even though it came close on a few occasions to beat ‘Sana Dalawa ang Puso’ and ‘Playhouse’.

Suffice to say, the change of strategy did not affect GMA’s fortunes in the late-morning slot. Once again, GMA management has to wonder why this timeslot continues to frustrate them at every turn.

Looking back at the three previous attempts at unseating the likes of ‘Sana Dalawa ang Puso’ and ‘Playhouse’, it was clear that GMA was scared to compete from the start. Let’s face it, both ‘Ang Forever Ko’y Ikaw’ and ‘My Guitar Princess’ were epic failures just by looking at its respective number of episodes.

If a drama series only finished at 38 and 50 episodes, then it is obvious that something is wrong. Either that GMA is not convinced enough that both are compelling or is not satisfied with the production.

Then again both series were produced by GMA Public Affairs which is infamous for short-run dramas. Still, its intent to air for a brief period is inexcusable considering the circumstances.

In fairness, ‘Kapag Nahati ang Puso’ ended with 80 episodes which is a slight improvement. Then again, its ratings were not that impressive and GMA realized that late-morning dramas are not their bread and butter.

Perhaps GMA should just stop this charade and go back to airing ‘Kapuso Movie Festival’ in that timeslot. The network simply had no chance there; not even blocktimer TAPE can help them.

This Friday, ‘Kapag Nahati ang Puso’ will conclude its run. But don’t expect GMA to give it a proper farewell because they are in no mood to do so.

Update: The Koreanovela ‘Woman of Dignity’ will replace ‘Kapag Nahati ang Puso’ starting Monday. Still, this is a clear sign of GMA once again conceding to ABS-CBN when it comes to the late-morning slot.

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Kapag Nahati ang Puso: A Worthy Challenger or Another Footnote to Sana Dalawa ang Puso

This time, GMA is taking things seriously to the late-morning slot.

After failing to hit paydirt with the light romantic comedy ‘Ang Forever Ko’y Ikaw’ and the light musical drama ‘My Guitar Princess’, GMA decided to go with a much heavier approach. The new series, ‘Kapag Nahati ang Puso’, is uncharacteristic for a late-morning drama in which the story is more serious and emotional.

Coincidentally, ‘Kapag Nahati ang Puso’ will star Bea Binene, who will once again encounter the faces of ‘Sana Dalawa ang Puso’ in Jodi Sta. Maria and Richard Yap. The last time JoChard and Bea faced each other was in 2012, when the former’s ‘Be Careful with My Heart’ sent the latter’s ‘Cielo de Angelina’ packing after only a few weeks.

And much like their previous encounter, JoChard’s light-heartedness (with some sprinkling of Robin Padilla in between) will clash with Bea’s serious and dramatic demeanor. So how will this latest installment play out?

But back to ‘Kapag Nahati ang Puso’ in general. In the series, Bea plays Claire, a young woman who grew up without any memory of her parents.

Her biological mother is Rio (Sunshine Cruz), a simple island beauty who soon falls in love with Nico (Zoren Legaspi), a rich and happy-go-lucky tourist from Manila. However, Nico’s ex-girlfriend Miranda (Bing Loyzaga) thwarted their relationship, causing Rio to lose her family and leaving Nico to take care of Claire.

When Rio later returns to the Philippines a successful woman, she and Claire cross paths not knowing that the latter was the former’s mother. Both would end up falling in love with Joaquin (Benjamin Alves), and along with a jealous Miranda, will soon threaten to destroy both of their lives.

Also part of ‘Kapag Nahati ang Puso’ are David Licauco, Raquel Villavicencio, Robert Ortega, Sharmaine Santiago, Geleen Eugenio, Nar Cabico and Freddie Webb in a special participation. The series is directed by Gil Tejada Jr.

Considering the streak of good fortune for ‘Sana Dalawa ang Puso’, GMA will once again be hard-pressed to give this series a run for its money. That said, the network can only hope that ‘Kapag Nahati ang Puso’ will not turn into yet another 35 or 50-episode bust of its predecessors and instead become a decent 80-episode series that viewers will always talk about.

‘Kapag Nahati ang Puso’ airs weekdays before ‘Eat Bulaga’ on GMA.

Thoughts on Sirkus

GMA’s new weekly fantaserye ‘Sirkus’ premiered last January 21 and has had a mixed performance since. (Logo courtesy of GMA Network)

A fantaserye on a Sunday night?

This is exactly what GMA delivered when it premiered ‘Sirkus’ last January 21. But in contrast to the network’s other fantaseryes, ‘Sirkus’ is a production of the GMA Public Affairs group (notorious for bringing non-news programs to the network) and it only airs once a week.

The premise of ‘Sirkus’ is that of two fraternal twins Mia (Mikee Quintos) and Miko (Mikoy Morales) finding themselves in the company of a traveling circus in order to escape from the clutches of an evil villainess. Throughout their quest, the motive behind the villainess’ obsession to catch them will be revealed and their true identities will also be discovered.

Also part of the cast of ‘Sirkus’ are Andre Paras, Chariz Solomon, Sef Cadayona, Klea Pineda, Gardo Versoza, Ms. Cherie Gil, Divine Tetay, Gerald Acao, Zoren Legaspi and Angelu de Leon. The director is Zig Dulay.

When the series was first introduced to the public in late December, many thought that ‘Sirkus’ would replace ‘Daig Kayo ng Lola Ko’ as the opponent of the long-running fantasy anthology ‘Wansapanatym’. However, GMA had other plans in mind.

Not only did the network keep ‘Daig Kayo ng Lola Ko’, it also made significant changes to the late afternoon-early evening Sunday timeslots. As a result, ‘Sirkus’, which replaced the travel series ‘Road Trip’, was assigned to the 6:30 p.m. timeslot and ’24 Oras Weekend’ was bumped to an earlier time.

Through two episodes, ‘Sirkus’ has had mixed results in the ratings. Its debut episode barely defeated ‘Goin’ Bulilit’ by 0.4%, but the following week saw ‘Sirkus’ slump by 4% to its opponent.

Given the often volatile financial situation of GMA, it was a better idea for them to just produce a weekly fantaserye instead of one that airs on weeknights. But to be produced by GMA Public Affairs instead of GMA Entertainment is once again a desperate act altogether.

Whatever the case, one can only hope that ‘Sirkus’ will be the start of many elaborate once-a-week projects that GMA embarks. Such series is for the better of the network at this point because they need all the money in the world to focus on technological improvements that will make them more viable in the age of digitization.

Road Trip: Another Short-Term Solution in GMA’s Late Sunday Afternoon Timeslot?

Instability has defined GMA’s late Sunday afternoon slot.

Since ‘Juan Tamad’ ended its 29-episode run in March 2016, five different programs were placed at the 4:45 p.m. slot on Sundays. They are:

• Alamat – six episodes from May 15 to June 19, 2016.
• Conan, My Beautician – 13 episodes from June 26 to September 18, 2016.
• Usapang Real Love – 14 episodes from September 25 to December 18, 2016.
• People vs. the Stars – 14 episodes from January 15 to April 16, 2017.
• Follow Your Heart – 13 episodes from April 23 to July 16, 2017.

Talk about running in the short term. With the exception of ‘Alamat’ which was only slated for six episodes, every program that GMA placed in the timeslot was given only 13 to 14 episodes to broadcast.

The fact that late Sunday afternoons are usually the least-watched period on Philippine television may have played a factor on why GMA continues to experiment with short-term programs in this timeslot. And come this Sunday, that experiment is expected to continue when they premiere a travel show called ‘Road Trip’.

Produced by no less than GMA News and Public Affairs, ‘Road Trip’ is a one-hour show that will feature celebrities and their friends and family going on a field trip to some of the country’s most breathtaking destinations. The program’s premiere episode will see Carmina Villaroel, Zoren Legaspi, and twins Mavy and Cassy go to Batanes.

Future episodes of ‘Road Trip’ will also feature the likes of Rochelle Pangilinan, Max Collins, Andrea Torres, Kris Bernal, Arny Ross, Jinri Park and Meg Imperial. So while news of celebrities going on vacation are a regular sight in tabloids and entertainment websites, GMA is now using it as a tool to create a reality series in ‘Road Trip’.

Now here is a very crucial question. Can ‘Road Trip’ survive past the 13th or the 14th episode?

On a normal basis, Filipino travel shows tend to last for only a few episodes. Case in point: ABS-CBN’s ‘G Diaries’ and TV5’s ‘Lakbai’, which lasted 13 and eight episodes respectively.

That said, it will not be a surprise to see ‘Road Trip’ conclude after only 13 or 14 episodes. But if this program manages to survive past those numbers, then it will be a huge morale boost for GMA.

‘Road Trip’ airs starting this Sunday at 4:45 p.m. on GMA.

JaDine Returns with Till I Met You

JaDine is back on the small screen.

Seven months after the conclusion of the love team’s breakout TV hit ‘On the Wings of Love’, James Reid and Nadine Lustre return for a greater dose of ‘kilig’, but at the same time tackle more serious storylines. Their newest project, ‘Till I Met You’, will showcase a more mature JaDine, while it introduces a new star.

‘Till I Met You’ will focus on the lives of three people, each with a story to tell. Iris (Nadine) and Basti (James) are a couple and are set to marry, but things soon turn when Iris’ best friend Ali, played by JC Santos, is revealed to have a secret relationship with Basti.

Like more recent ABS-CBN dramas featuring their love teams, ‘Till I Met You’ will also highlight a particular tourist attraction. The early portion of the series was shot in Greece, a country that features a mild Mediterranean climate and a vast tradition of civilization and commerce.

Joining JaDine and JC on ‘Till I Met You’ are Carmina Villaroel, Zoren Legaspi, Pokwang, Angel Aquino, Kim Molina, Noel Trinidad and Robert Seña, with Richard Yap and Jay Manalo playing special roles. The series will be directed by Antonette Jadaone and Andoy Ranay, both of whom have been the directors of JaDine’s projects in the past.

The hype for ‘Till I Met You’ has been tremendous leading up to its premiere. News regarding the upcoming series became a constant trending topic on social media, and as such, fans of JaDine cannot stop talking about ‘Till I Met You”s hit potential.

This should cause a concern for GMA, whose continuous failures to concoct their own popular love teams have been well documented. The expected popularity of ‘Till I Met You’ could keep GMA out of it, especially now that they are airing a Koreanovela (in this case ‘Descendants of the Sun’) as a last resort.

It will be interesting to see how the new and improved JaDine will fare the second time around. But as far as viewers are concerned, there will be no surprises, as they are poised to once again generate high ratings for ABS-CBN based on past reputation.

‘Till I Met You’ premieres this Monday, and airs weeknights after ‘Ang Probinsyano’ on ABS-CBN’s Primetime Bida.

GMA’s New Morning Talk Show is a Thumbs Down

GMA is once again producing a morning talk show in ‘Basta Every Day Happy’, as they try to restore order in their morning lineup.

The last time GMA had a morning talk show, real-life married couple Zoren Legaspi and Carmina Villaroel were the hosts of a now-forgotten program called ‘Love ni Mister, Love ni Misis’. And now the Kapuso network is once again trying to resuscitate their already tattered morning lineup by introducing a new morning talk show.

‘Basta Every Day Happy’ is GMA’s latest attempt at a morning talk show. The upcoming program will be hosted by Chef Boy Logro, Gladys Reyes, Donita Rose and Alessandra de Rossi, and will begin its broadcast this Monday at 11:00 a.m., right before another talk show in ‘The Ryzza Mae Show’.

Ever since ‘SIS’ left the airwaves, GMA has attempted and failed to create their own highly-rated talk and variety shows in the morning slot. Anyone who remembers ‘Diz Iz It’ , ‘Nay-1-1’ and the aforementioned ‘Love ni Mister, Love ni Misis’ will be scratching their heads in disbelief.

And their most recent attempt, ‘Kusina Master’, was also a non-factor. As it turned out, Chef Boy Logro’s weekday program was supplanted by ‘The Ryzza Mae Show’, then moved to an earlier timeslot, before cutting its airtime to 15 minutes. Worse, the program that was once produced inside a studio to a live audience was demoted to producing taped broadcasts in various kitchen setups.

Which is why the pressure is definitely high for the hosts of ‘Basta Every Day Happy’. The thing is, GMA management would have done the right thing by placing the program opposite ‘Kris TV’, in order to downplay such expectations. Instead, the management decided to put the program against ‘The Singing Bee’, and based on ‘TSB”s recent ratings, it looks like ‘Basta Every Day Happy’ is poised for a disastrous start.

It remains to be seen whether or not ‘Basta Every Day Happy’ will prove doubters wrong. But as far as recent history goes, it looks like GMA has produced yet another short-lived morning talk show.