It appears that ‘It’s Showtime’ has found a solution in their battle against ‘Eat Bulaga’ and the AlDub phenomenon.
Enter viral video sensation ‘Pastillas Girl’ (real name Angelica Yap), who has appeared recently in the AdVice Ganda segment (an obvious copycat of ‘Eat Bulaga”s defunct Problem Solving segment). On last Monday’s episode, Yap wanted to know when was the best time to fall in love again after a breakup.
Pastillas Girl’s question followed her revelation Friday in the same segment, where she opened up about her ex-boyfriend falling in love with her best friend. On Monday, the hosts of ‘It’s Showtime’ were willing to find her a new flame, only to see an audience member stand up in hopes of winning the heart of Pastillas Girl.
The audience member wasn’t the only one, though. Thousands on Twitter also volunteered in hopes of earning Pastillas Girl’s love, but in the end, it was Jess Verano Senido who caught their attention, with Vice Ganda going as far as inviting Senido on a future episode just for this chance meeting.
The skit became the top national and global trending topic on Twitter, outtrending the ‘Kalyeserye’ segment where Alden Richards and Maine ‘Yaya Dub’ Mendoza regained their ‘kilig’ ways. For ‘It’s Showtime’, it was a rare victory against the AlDub phenomenon.
Not all were pleased with the segment, however. Some thought it was an imitation of the ‘Kalyeserye’ that AlDub popularized, as ‘It’s Showtime’ attempted to create a similarly spontaneous and unexpected love team with Pastillas Girl.
Still, it was good to see ‘It’s Showtime’ regain some measure of confidence. But whether or not the Pastillas Girl segments will result in improved ratings remains to be seen.
Until then, AlDub remains on top for now, unless ‘It’s Showtime’ finds a way to make good use of Pastillas Girl.
From the Tube 
Ms. Pastillas now officially picked her Mr. Pastillas. Tapos na ang paghahanap niya ng kanyang bagong pag-ibig. Angelica Jane Yap picked Richard Parajinog as her newest suitor (happened during the Showtime event in Cebu)
Sensya na, mas focus ako sa AlDub kahapon.
Eat Bulaga’s Sa Tamang Panahon in the Philippine Arena was just so…magical. 🙂
Exactly. And commercial-free, so it was a non-stop viewing experience for most of them during lunchtime.
October 24, 2015: Vice Ganda just hoisted the white flag. Wrong move Vice, you made it worse by sending a message to your advertisers that they can now avail of 50 to 70 percent discount.
It might a wrong move but this might at least send a message to all the fantards to stop this arguing shit.
Based on Vice’s speech, he considers Showtime ‘alternative programming’ to Eat Bulaga; hence, we consider it the daily version of Sunday PinaSaya. If GMA can’t beat ASAP by offering a similar variety show, then the same can be said for ABS. They admit that they can’t beat EB, that is why they proceeded with Showtime, which is a common man’s version of ASAP na purely talent showcase.
Fantards lang ang nagpalala ng problema.
It goes to show that Showtime is on borrowed time. ABS’ obsession of beating Eat Bulaga is taking its toll. Andami nang napatumba ng EB since moving to GMA in 1995, and none of those ABS noontime shows lasted beyond seven years.
But i think showtime has one more bullet left kasi halos lahat ng bala ng EB ubos na dahil sa AlDub fever.
We’ll see if that one bullet of theirs will make a difference. But whatever that one bullet is, they have to use it now, provided they listen to the ‘madlang pipol’.
Maiba ako,
palagay ko mahirap mai-franchise ang It’s Showtime sa ibang bansa (unlike Eat Bulaga’s Indonesia franchise) dahil ang “It’s Showtime” ay isang generic mark. Yung phrase na It’s Showtime tells what the product or service is…which is visual and audio entertainment. So palagay ko hindi pwede mag reklamo ang ABS CBN if some entity in another country will use It’s Showtime for a noontime show. Tama ba ako?
Is there an Intellectual Property Rights lawyer in the house? Please enlighten me… 🙂
Honestly I’m not an expert in law. You may ask a legal expert about this.
After Pastillas Girl, “It’s Showtime” now has another offering: ToMiho Girl. According to this report by PEP.ph, using data from Kantar, ToMiho girl is helping “It’s Showtime” improve it’s ratings, but still, it’s not enough for them to beat AlDub. Pero, pasensya na kung masyadong huli na ako sa balita.
At least, unti-unting nakakabangon ang “It’s Showtime.”
http://www.pep.ph/guide/tns/22484/kantar-media-tns-nationwide-ratings-nov-1-15-2015-tomiho-a-love-realiserye-helps-itrsquos-showtime-improve-ranking-eat-bulaga-aldub-kalyeserye-retains-leadership
I don’t want to write about that since Vice Ganda already admitted na hindi na nila matatalo ang Eat Bulaga. They just wanted to have fun and entertain the people. So no article between ToMiho and AlDub.
OK then.
Well ToMiho is not a person though. It is a continuation of the lovestory between PBB housemates Tommy and Miho.
I see.
More like PBB: Beyond 737.
Indeed.
Aminado si Vhong Navarro na malaki talaga ang naging epekto sa It‘s Showtime ng biglang pagsikat ng AlDub at Kalyeserye ng Eat Bulaga. Pero nabanatili raw silang positibo kaya napapanatili nilang maayos ang morale ng lahat ng kabilang sa show. Itinanggi naman niyang hanggang February 2016 na lang ang It‘s Showtime. – PEP
May isang host na lubhang apektado dito…
Let’s not divulge into that. Nakapag-move on na ang Showtime, so let it go. They are here to entertain, not compete.
At isa pa, they’re here to entertain the madlang people on their own way at satisfied naman sila sa kanilang ginagawa kahit inamin na nila na talo sila against Eat Bulaga. Ang problema ngayon ay ang overexposure ng AlDub sa halos lahat ng newscasts ng GMA at naaddress na yan sa blog na ito. TAPE ang nagpasikat sa karera nina Alden Richards (a Kapuso talent himself) at Maine Mendoza at sila ang nakikinabang sa tagumpay ng AlDub, hindi ang GMA.
At isa pa, they are able to broadcast in HD earlier than Eat Bulaga. Yan lang ang ipagmamalaki ng Showtime sa ngayon dahil naovershadowed na sila sa popularidad ng AlDub.
Gawin na lang ang kaya nilang gawin. Huwag na lang pansinin ang mga taga-Broadway.
Tapos na yung rivalry nila Pastillas at AlDub. Wala na tayong pakialam sa rivalry nila ToMiho at AlDub. Let’s move on, out of respect to the late Teteng Yap. Kung may misstep ang AlDub, Showtime should take advantage, period.